Using a paper floor plan has been common in the restaurant industry for a long time, and many software applications have incorporated spatial floor plan concepts into their designs.  Floor plans are deceptively complex to use, however, and can cost you time and money in ways you may not expect.  Waitlist Me CEO, Brian Hutchins, was recently featured in an article published on RMagazine, and goes into detail about 5 main reasons that floor plans are more complicated than they seem.

1) Key information is scattered in different directions

2) Comparing apples and oranges is difficult

3) Tables are static, but demand is not

4) Bad decisions lead to unhappy customers and frustrated employees

5) Measuring and improving results is difficult

Read  the article on RMagazine for all the details or watch the Waitlist Me video on table section management.

With the biggest eating-out day of the year upon us, the big question is this: How are you going to make Mother’s Day a big success for your restaurant?

It’s not just about getting people in the door. It’s not even about serving the best food in town. It’s about giving your customers the best overall experience possible—one that will keep them returning long after Mother’s Day ends. And that experience starts the minute they walk through the door.

Here are 3 ways Waitlist Me wows customers while they wait for their table

Accurate wait time estimates make you look like a pro

Shuffling through loose papers doesn’t inspire confidence. Neither does the look on your host’s face when she’s guessing when that table in the corner will turn.

Waitlist Me takes the guesswork out of time estimates. The app shows estimated waits by table size, so you have your answer with a quick look, whether it’s a table for two or ten.  Plus, it tracks how long customers have been waiting in real time, right next to the time they were quoted, so you can better adjust for surges and lulls in visitors to fine tune your quote accuracy.

Text alerts let customers relax while they wait

No one wants to be tethered to a restaurant lobby—and a cluster of hungry people waiting for a table can be a turn-off for walk-ins.

Waitlist Me lets you text guests when their table is ready, which means they can wander freely without worrying that they’ll miss their name being called. We’ve even made it easy for them to let you know they’re on their way, or that they need to cancel with a simple text response.

A public waitlist allows customers to see where they are in line (and plan accordingly)

An out-the-door line keeps you busy enough. Add the inevitable “how long will it be?” grumbles to the mix, and you’ve got mayhem on your Mother’s Day menu.

When you add a customer to your waitlist, Waitlist Me sends them a confirmation text automatically. That text includes a link to your public waitlist, empowering them to check on their place in line wherever they are, whenever they want.  The less time your team has to spend providing updated estimates to the people waiting, the more time they can spend greeting and making guests feel welcome.

A 5-minute fix? You bet.

You can start using Waitlist Me now on any iOS, Android, or web-accessible device. Getting started is easy, and you can get it up and running in less time than it takes you to fire up your restaurant’s most popular dish. Now that’s a win!

Want to save time entering customer information when using Square and Waitlist Me together? Our new integration passes basic customer information between the two systems to make serving customers more efficient. For example, when you add a customer to the waitlist or a reservation in Waitlist Me, you can pull it up later in Square when it is time to pay. Or for scenarios where customers pay first or are already in Square, you can look up their information when adding them to Waitlist Me to manage their wait and send notifications when their order is ready. In these and other cases, businesses can save time by not having to add customer info twice.

To get started, in your Waitlist Me app go to the gear icon and select Square Integration. Select On for the Square Authentication option, and you’ll be prompted to enter your Square login information. 

An acceptance page will come up; choose Allow to let Waitlist Me read and modify your customer information. Once you’ve done that, you can then turn on one or both of the next two options. 

Square Customers Search, when enabled, would allow you to search your Square customers in the Waitlist Me app by phone number. Start typing their phone number to see a list of matching names and phone numbers as you type.

The last option lets you add customers to your Square customer database from the Waitlist Me app. Choose Yes to have them all automatically added, or Ask Me to be prompted whether to add customers. 

If you’re using multiple devices, your settings will sync across devices automatically. 

From the perspective of a restaurant customer:

If you had told me in January that 2020 was going to the year of a pandemic, that wearing a mask to the supermarket would be necessary, and we’d all be forced into quarantine for weeks on end, I would have laughed out loud. This year has been nothing but strange, I think we all agree on that, and as we begin to transition into “normalcy,” we are all curious as to what the new normal will look like. And as nerve wracking as it may be, I personally can say I am excited. I’m excited to see friends and family, I’m excited to go to the beach, and I’m most excited to get back to restaurants. 

I’ve always had an immense passion and love for food, and as much as I love to cook, I am very over it. As cities and states begin to roll out their reopening plans, restaurants are opening their doors to customers for both patio and indoor dining options. But even as restrictions lift, there are still rules and regulations in place to keep both guests and staff safe, which I appreciate deeply. Although I am excited to sit with friends and enjoy a meal at my favorite places, I also want to ensure that we are being safe and remaining healthy.

My favorite restaurant might not look identical to pre Coronavirus times, nor are the rules in place going to be the same. But, as a guest, it’s important to respect and embrace these differences. My server will more than likely be wearing a mask, I may not be able to sit at a table with 10+ of my closest friends, and I may be asked to wait in my car, rather than at the bar, for my table. All of these changes are ok! I will survive! The restaurants are doing the best they can during a seriously challenging time and it’s important as guests to show up, show support, and show understanding. 

The list of differences from past to present can go on and on, but I think focusing on the future and adapting to what many are calling the “new normal” is what is most important. Restaurants are equipped with the best systems, staff, and regulations and we now have to be the best customers and come equipped with all they ask for. 

Top Three Things to Remember When Dining Out:

Social Distance: Remember to stay 6 ft. away from anyone outside of your party, when possible. To help both the customers and the staff during this transition, restaurants may invest in an app like Waitlist Me. Waitlist Me provides staff with easy and effective ways to manage their waitlist and reservations both in Coronavirus and non-pandemic times. Being able to send a text message to a guest when their table is ready so they don’t have to wait inside is a great feature for reducing crowds. 

Hygiene, hygiene, and more hygiene! It may be the restaurant’s job to sanitize more frequently and ensure their staff is healthy; but it is your job to always wash your hands, and to check your own health before walking in the doors.

Respect the guidelines put in place by each individual restaurant. Many restaurants are urging guests to wear masks when possible. Some are asking you to please sanitize your hands before entering. And, others have detailed layouts for guests to follow to help prevent exposure. The list goes on, so pay attention and read the signs! 

You might look at this list and scoff, but remember, the restaurant may not look the same and the rules might not be the same but the food IS still the same, and that’s really what is important. So if you’re like me and you have a deep admiration for all things food, then get out and support your favorite spot (and all their new quirks) – again, and again, again. 

Waitlist Me offers the Add Yourself Web Widget to make serving customers quick and easy, whether you prefer they reserve a time in advance or simply join the list if there’s a wait. Advanced scheduling just got even easier with our new email reservation features. 

If your business wants to send automated reminders or needs additional information from customers before they arrive, then emails can be a great option. Also, they are not counted towards the bundled notification limits included with each subscription (US & Canada) or charged separately (all other international users/plans).

Enabling email notifications – To enable, navigate to the Notification settings for reservations (Settings > Customization > Notifications > Reservation). The Usage options let you choose whether the messages go out manually (by pressing the notification in the customer row in the waitlist view) or automatically (“Scheduled” option in the settings). In either case, the waitlist view notes and customer visit area of the edit view will show you when emails have been sent.

Customizing email notifications – Every email notification will automatically include the scheduled time of the reservation along with location information. In addition, it will include a customizable “Intro Message” that appears at the top of the email and can be used as an introduction or used to include basic instructions. Please note that there is a limit of 160 characters for the text in this area as it is intended to be simple. Pro Users can use the “HTML Display option”  to customize the body of the email to include images, provide more detailed instructions and more. Below is an example of these parts of the email.

Changing and cancelling – Email notifications also include a link for your guests to “Change or Cancel” their reservation/appointment. This link opens a browser window on their phone or computer where they can select a different time or cancel their existing reservation altogether. A standard email confirming any change will go out automatically.