These are challenging times with the spreading of the coronavirus. Many businesses are being forced to close their doors or to change the ways they do business to continue serving people.

Asking customers and patients to wait in their cars is gaining popularity as a better alternative than waiting inside businesses. Curbside service has taken on a whole new significance across multiple industries.

Waitlist Me makes it easy to track who is next in line to be served and then press a button to send a text notification when you are ready for them, so people can wait in their cars until it is their turn. There are also options for people to add themselves to the waitlist without even having to leave their car.

Here are some of the industries using Waitlist Me to provide better wait experiences in new ways:

Healthcare Facilities – Medical offices, urgent care centers, dental offices, eyecare centers, and hospitals are some examples where patients often wait in confined areas and may be afraid of getting sick from others. Allowing them to wait outside or in their cars helps to limit cross-infections for patients and healthcare workers.

Dispensaries – As this Forbes article aptly points out, “It should go without saying that medical cannabis patients are the most vulnerable cannabis consumers, and the most at risk of serious complications from Covid-19.” Social distancing strategies like curbside pickup can help reduce the risk to these patients. Even for non-patients, waiting in the car can be better for limiting the number of people in the store at a time or avoiding the need to go into the store at all.

Veterinary and Animal Services – With people spending more time at home and the elevated stress-levels caused by the crisis, pets are going to be an even bigger focus than ever. Vet clinics, animal shelters, and humane centers can keep visitors and staff safer by not having too many customers waiting inside their businesses.

Restaurants – For those restaurants that don’t have to close altogether, shifting to delivery and curbside pick-ups so customers don’t have to leave their cars can be a way to continue serving their clients.

Blood Donation – With people more reluctant to leave their houses, blood supplies have declined. Making it easier to schedule an appointment and wait outside can help encourage more people it is safe to donate blood.

Supply Stores – While many retail stores are closing, some types of supply stores will be important for builders, plumbers, electricians, mechanics and others that perform important home and automotive services. These stores can reduce crowds and offer more touchless systems for picking up supplies.

Grocery Stores – People will continue to need groceries and safe ways to shop. Some grocery stores are already moving towards limiting the number of people in the store at any given time to keep aisles clearer. When a customers finish shopping, the next customers are texted to invite them inside.

People don’t like crowded wait areas, even in the best of times. These days social distancing requires an even higher standard of avoiding crowds, and letting customers and patients wait in their cars can be a valuable option for businesses to provide.

If you find that you, your staff, or your customers are more exhausted or more stressed out than usual, you’re not alone. In fact, these feelings are so common right now that the American Psychoanalytic Association has a name for it: PTSE, or Pandemic Trauma and Stress Experience.

APsaA’s COVID-19 advisory team has put together a long list of stressors and fears that those experiencing PTSE generally struggle with. It includes everything from “increased withdrawal, isolation, and fear of others as a source of infection” to “increased altruism, including worry about others.”

And you know what? All the points on this list of fears has the power to impact small businesses like yours.

Read on for four ways you can help customers have less stress when they visit.

Communicate safety precautions clearly

Proactively inform your guests about the precautions you’re taking to minimize the spread of the virus.

Post signs on your door, require hosts and servers to introduce them early in a guest’s visit, and include it on other forms of communication, from menus to social media profiles and posts. These precautions can protect not just your customers, but you and your employees as well.

Eliminate waiting area anxiety

Hanging out in a restaurant lobby wasn’t fun pre-COVID. During a pandemic, being that close to strangers for a long period of time is the stuff that panic attacks are made of.

Luckily, WaitList Me empowers customers to wait where they feel safest—outside in the fresh air, window shopping around the block, or hanging out in the car. Thanks to our text notifications feature, you can reach them wherever they are to let them know when they’ve hit the front of the line.

Cut unnecessary interactions

In this hand sanitizer-soaked world we now live in, many customers are concerned about touching items they never would have thought twice about a year ago. Everything from door handles to menus are suspect.

Eliminating these stressors requires a little bit of ingenuity. Wherever possible, install items like foot-pulls to enable guests to access areas without using their hands.

You can also use QR codes for menus and other ways. Post a QR code of the link to your Waitlist Me web widget and let customers join the list before they step foot in your restaurant, further minimizing lines and crowds.

Socially distance eating areas

For stressed-out customers, seeing a tightly packed dining area is enough to make them turn tail and leave—and may think twice before returning in the future.

You may want to reevaluate your restaurant’s table layout. Waitlist Me Platinum’s floorplan view and table management features are handy for optimizing your dining spaces and knowing where to seat the next customer to keep things flowing smoothly. 

One more thing: While community tables may have been the restaurant trend du jour, pre-COVID, now is not the time to bring them back. In fact, even when herd immunity has been reached, it might take awhile for diners to be psychologically comfortable enough to eat elbow-to-elbow with strangers again. 

Being sick is no fun for anyone. And when you are sick, one of the top things on your mind is how to get better as soon as possible. It isn’t surprising that having to wait to talk to a physician can be a frustrating experience, but ProHealth Care Medical Associates found that using Waitlist to give patients a better sense of their wait made patients and physicians happier.

ProHealth Care Medical Associates is an award-winning regional specialty and primary care system with services throughout Southeastern Wisconsin. As part of the ProHealth Care program, the system has an integrated network of closely aligned independent physicians. Services encompass nearly all aspects of health care and includes hospitals, medical clinics, home care and hospice, integrative medicine, well-being and fitness centers, and more.

The centers have eight urgent care facilities within a 25-mile radius and see patients on a walk-in basis, which means wait times to see doctors can take anywhere from 60 to 90 minutes.

“One of the things we were hearing from our patients is that they weren’t happy with our wait times,” said Kelly Tolson, Director of Operations at ProHealth Care. “During cold and flu season, it can be anywhere from a 90 minute to two hour wait. Two hours is unacceptable.”

Tolson and ProHealth site leader, Maureen Sensiba, were looking for a way to make wait times easier to manage for patients, when they were approached by a patient who had seen the NoshList wait list app in use at a local restaurant.

“One of our patients had been added to a waitlist and notified when their table was ready at a Red Robin restaurant, and she said it was an awesome feature,” Sensiba said. “She raved about it. So afterward, I did some research on my own and contacted NoshList to see how we could make it work for our situation.”

The customer was specifically pleased with how the wait list app gave her the ability to shop while she waited for her table at Red Robin. That also caught the attention of Tolson and Sensiba, since it would be nice for patients to not have to be constrained to the waiting area.

Before getting started, the app had to be shown to the company’s patient experience officer and corporate compliance officer attorney to ensure the app wasn’t in violation of any patient privacy issues. Because the app only shows patient initials, it does not violate HIPPA rules or any other privacy rule, and Tolson was given the ability to then launch the app at the Medical Associates Brookfield, Wisc. location.

“Brookfield was a great place to start because it’s a small community. People could go home, have lunch or run errands while they waited to be seen by a doctor and get back in a short amount of time,” Tolson said. “It has worked so well that we have expanded it to another location and have plans to roll it out to the remaining six within the next six months.”

How it works

When ProHealth first started using NoshList, it was more popularly used as an iPad app, so they had to be a little creative in getting to fit their needs for an urgent care waitlist from a computer. Tolson and Sensiba realized that they could customize the public waitlist web page and the Add Yourself feature that restaurants normally use to allow diners to add themselves to a list, and they adapted this functionality for their staff to enter the information.

The patient names are put into a computer once they arrive at the center, and they can check their place in line from a phone or computer. When other patients look at the waitlist to determine where they are in line, only the patients’ initials are visible. Then when it is a patient’s turn, the ProHealth staff uses the regular waitlist view to trigger the text and call notifications and remove people from the list.

Since that time, NoshList has added the ability to do everything in one place in the browser, and early adopters like ProHealth Care that started using the system in new ways and sending feedback helped drive these product improvements.

“It was very smart how Tolson and Sensiba figured out how to use the NoshList public waitlist page, which was designed for other purposes, to serve as a simple entry form that could be used by multiple people on computers,” said NoshList CEO, Craig Walker. “We were all very impressed at NoshList, and have been building more and more improvements into our service to make it better for cases like these and for solving the wait problem everywhere.“

While the facility operators have yet to determine how the app has impacted wait times, customers appear to be happy with the solution.

“I don’t know if their wait times have decreased, but patients are more satisfied because we are being more respectful of their time,” Sensiba said. “We know they have other things they could be doing and we’re giving them an opportunity to do those things if there is a long wait.”

The physicians also are happier.

“We expected the patients would appreciate the new waitlist options, but we didn’t anticipate that the physicians would also be happier, because the patients are happier when they get into the room,” Tolson said. “That has been a very nice surprise.”

Due to significant fee increases from US mobile operators for sending text messages, we will no longer be including unlimited notifications in the subscription prices of US plans. Instead, we will include a bundle of notifications each month and the ability to pay separately for messages sent above this monthly allotment. These changes will affect all new signups from September 6, 2021 and apply to existing customers from Oct 4, 2021.

Our goals continue to be to offer the best value in waitlisting and scheduling services, while providing the flexibility for different businesses to send as many notifications as they need. It is important to note that the increases in mobile carrier fees affect all services sending text messages, and we believe that even with our latest plan updates that Waitlist Me will continue to be the price and value leader in its category.

The Premium plan includes 1,000 notifications per month, Pro includes 2,500 and Platinum 5,000. For businesses with heavier messaging needs, additional text and call notifications can be sent at a rate of $0.02 per notification, deducted from a prepaid balance. 

Monthly notifications reset when monthly subscription payments are processed. For users on annual plans, they reset every 30 days starting from the original payment date. Payments for adding to the prepaid balance can be made from the Account area of the Waitlist Me website, and there are settings to make it easy to auto-refresh the balance when it gets low.

Most businesses currently using our services would not hit these notification limits, and thus would not be affected by this update. Waitlist Me has several settings and options for sending notifications, so businesses can control when they don’t need to be sent. There are ways to monitor the usage of both the notifications that are included in the plan each month as well as the ones that are charged separately. The number of monthly text and call notifications sent can be viewed in the Settings area of the apps or in the Account area of the website. The website also shows a record of messages sent and the associated costs in the Messaging Costs area of the Billing History. 

When using the Add Yourself features, whether through Kiosk Mode or the Web Widget, there are several ways you can display an estimated wait to customers. Simply navigate to the Settings > Add Yourself > Main View. Here you can select the wait time that fits your business best. 

People and Groups – Show the number of parties and the total number of people on the list.

People – Show the number of people on the list.

Minutes By Group – Display an estimated time by multiplying the number of parties by a number of minutes you specify. For example, selecting 5 minutes will multiply the number of groups on the list by 5, and present that result as the estimated wait.

Minutes By People – Display an estimated time by multiplying the total number of people on the list by a number of minutes you specify. 

Last Estimated Time – Report the last estimate given by your staff.

List View – Show the public view of the waitlist, so people can see where they are in line.

Hide – No estimates, just go straight to the Add Yourself part.

Here are a few examples: