You’ve been the curious customer discovering a new spot, so you know just how promising it feels to walk in a restaurant and see happy people eating mouth-watering food. You’ve also been the hungry diner who’s waited an hour before discovering that the hostess somehow missed your name on the list roughly 10 tables ago. Cue the toe-tapping, eyeball-rolling, and finger-pointing.

As a consumer, you want to see your favorite restaurants doing good, steady business. After all, you want your neighborhood picks to stick around! However, you don’t want to experience the downsides of busyness: interminable waits, lost reservations, and poor customer service.

That’s why we built Waitlist Me. Here at Waitlist Me, we’re creating customer service technology that helps you manage your guests more efficiently and effectively. Five-star review, here you come!

What is Waitlist Me?

Waitlist Me puts your customers right where they should be: at the front of your mind. It’s an app that’s designed to make it easy for your front-of-house staff to keep track of both your waitlist and your reservations. We keep it all in one at-a-glance place so that you’ll never lose another name again. Phew!

How does Waitlist Me work?

The days of grease pens and messy paper appointment books are over. Waitlist Me is the forward-thinking tech your service-oriented business needs. And you know what? It’s an absolute cinch to use. We designed Waitlist Me to be intuitive for everyone to use, no matter how comfortable you are with smart devices. You can set it up for your business during an afternoon lull and train your staff to use it in minutes.

After that, you’re good to go! With a few taps, Waitlist Me lets you add walk-ins to your waitlist. With just one look, you can see how long they’ve been waiting and when their table should be ready. And once they hit the front of the line, you can forget about hollering out a last name. Instead, one more touch on the Waitlist Me app will let you send them a text notification right to their phone. No matter where they are—the parking lot, a nearby store, or hanging out in your lobby—they’ll know exactly when it’s their turn to take a seat.

 It doesn’t get any easier than that.

And Waitlist Me isn’t just for restaurants, either

Sure, Waitlist Me is an obvious must-use for restaurants, but scores of other businesses are using our app every day to make their businesses run better—and keep their customers walking through the door.

Who’s using Waitlist Me?

• Big box retailers that rely on sales associates to sell big-ticket items, like televisions, computers, and smartphones
• Jewelry stores helping individuals pick out special gifts for anniversaries, birthdays, and holidays
• Recreation centers, like bowling alleys, ice rinks, and arcades
• Gyms and fitness centers that see high traffic volume on certain pieces of equipment
• Doctor’s offices and veterinary clinics with urgent care 
• Hair and nail salons that offer a variety of walk-in services
• Retail chains, specialty boutiques, and consignment shops to allow for more one-on-one time between employees and customers

Want to do more with Noshlist? Now you can. More features are now available with NoshList Premium, the expanded version of our restaurant waitlist management app for iPad.

NoshList Premium features the same capabilities as NoshList, including unlimited SMS text and automated phone call notifications to diners, while new services have been added to increase functionality and provide diners with the ability to interact directly with the restaurant via text. NoshList remains free, while NoshList Premium is priced at $49 per month per restaurant.

NoshList Premium features include:

• Unlimited Two-Way Texting
• Table Number Assignment
• Large Party Functionality
• NoshGuest Auto?ll
• In-App Statistics
• Designated Local Phone Number
• 30-Day Exportable Analytics
• Weekly Email Summaries

“With NoshList Premium, we get an expanded set of features that help us deliver an even better guest experience including unlimited two-way texting that our customers really like, as well as a designated local phone number,” said Garrett Schmidt of Buffalo Wild Wings. “We benefit greatly from analytics and in-app statistics, which allow us to measure our waitlist performance in real time relative to past shifts. NoshList has made managing our waitlist much more efficient and given us valuable insight into an aspect of operations we never had before.”

NoshList notifies diners via text messaging that their tables are ready and improves their dining experience by replacing paper lists, microphones and alert buzzers with text messages sent directly to their cell phone. Since the February launch of the free service, nearly 4.5 million diners have been seated with NoshList.

Running a busy restaurant is a balancing act. You want to fill every seat, but you also need to keep your best tables open for VIPs or ensure your staff isn’t overwhelmed by a sudden rush in one single section. Our new Availability and Priority feature gives you the tools to automate your seating strategy exactly how you want it.

Control Your Online Bookings

Not every table needs to be available for online booking. With the Availability setting, you decide which tables the system can auto-assign to self-service customers and which ones you want to hold back for walk-ins or special manual assignments. It’s the easiest way to protect your “power tables” or manage capacity during peak shifts.

Smart Auto-Assignment

When a reservation comes in, who gets the best seat? With Priority, you set the rules.

• Priority 1 tables are filled first.
• Higher numbers act as a fallback.
• Priority 0 keeps tables hidden until every other option is exhausted.

Strategies That Work

Whether you want to fill your most popular window seats first, keep a section clear for a private event, or spread guests evenly across the room to balance the workload for your servers, this feature handles the logic for you.

Getting Started

Ready to optimize your seating? Just head to Account → Settings → Availability and Scheduling → Advanced Scheduling Rules to start setting your priorities.

These days, we’ve started talking about the world in terms of B.C. and D.C.—that’s “before coronavirus” and “during COVID-19.” Though we are eager to move into the A.C. era (“after coronavirus,” naturally) even the most optimistic projections put that at least 6 months from now.

‘Til then, we’re adapting. For people working from home, that means video conferences at dining room tables. For those who are keeping restaurants, stores, offices, and other essential businesses open, that means embracing new ways of getting the job done.

One of the most popular ways business owners are staying open while minimizing the spread of coronavirus is to embrace touch-free or contact-free service. 

What is touch-free service?

Touch-free service limits the spread of the novel coronavirus by reducing the number of people who touch an item. The danger with this virus is that it’s very contagious. When you decrease how many individuals handle, say, a pizza box, you lessen the risk that one of those individuals will transmit the virus to the recipient—or to another employee who comes into contact with the box.

Implementing touch-free service is a more complex preventative measure than, say, requiring all employees to wear a mask. Going low-contact or contact-free requires business owners and managers to consider their entire workflow from start to finish so they can decide how to best protect themselves, their workers, and their customers.

Tools like Waitlist Me, a waitlist and reservation/appointment app, are one piece of the puzzle. Now, let’s see how that puzzle piece fits into some strategies that can be used across a diverse array of businesses.

Strategies for providing touch-free service using Waitlist Me

Pickup outside – Whether customers are picking up food, medicine, or other items they have ordered, they may not need to come into your building to get them. Waitlist Me can be used to confirm their order with a text message that can also communicate instructions on what to do when they arrive. Customers can reply to texts when they arrive and either wait in their cars or outside the door in a more open area for their orders to be brought to them. With Waitlist Me Pro there is also an option to send open text replies to customer texts for things like clarifying questions or letting them know if more time is needed for their order.   

Limit numbers inside – When allowing people inside to dine, shop, or be treated, Waitlist Me can help avoid crowded waiting areas and limit the number of people in the building. Simply add customers to the waitlist when they arrive and allow them to walk around outside or wait in their car until you are ready for them. They can check their places in line from their phones using the public waitlist feature, and you can press a button to text them when it’s their turn. You can even have your staff greet them outside or add them to the list when they pull into the parking lot. 

Reduce points of contact – There are additional ways to increase safety by cutting down on person-to-person interactions for customers arrivals. Post information on your website or a sign on your door asking customers to call or use the Waitlist Me web widget to add themselves to the waitlist, rather than entering the building to do so in person. The widget can help show how busy you are, so people can have a better idea of when to arrive. Or they can schedule an appointment or reservation that you can approve and manage in the app. With Waitlist Me Pro there are also simple scheduling controls for business hours and hourly availability that can help stagger the number of people visiting your business across the day.  

Little Star Pizza took San Francisco by storm in 2004 by quickly becoming one of the best pizzerias in the city. Known for its Chicago-style deep-dish pizza with cornmeal crust, Little Star quickly garnered five-star customer reviews and a loyal following among local residents. There are now three Little Star Pizza restaurants in operation throughout the urban San Francisco region and another four Blue Line Pizza locations, owned by the same company, in the surrounding suburbs.

The two restaurant concepts do not take reservations, which means Little Star diners wait anywhere from 90- 120 minutes for a table on weekends, said founder Angela Pace.And wait times at sister chain Blue Line Pizza run anywhere from 60-to-90 minutes.

“Not taking reservations was a conscious decision because, for us, the community does so much for us that we don’t want anyone to not get served because we’re booked with reservations,” Pace said. “We want to make sure our dining room is always there for our neighbors and neighborhoods.”

In order to make customer wait times easier to manage, the company enlisted the help of WaitList, the country’s fastest growing wait list app available for iPad, iPhone and Android devices. The app was launched in 2012 and has seated to date nearly 40 million diners.

“The use of technology is unique to a place like Blue Line because we really want to focus on the guest,” Pace said. “We’ve always been very open to technology and willing to embrace it as an organization.”

Pace said the company chose NoshList from a variety of options because of its ease of use for customers and staff.

“We tried so many different things that all had their own little merits. Ultimately, we had to find a solution that we knew would work for us. Not just me personally but for our entire staff,” Pace said. “It boiled down to NoshList being so easy to use and straightforward, and the user interface is very simple and direct.”

One concern with the app was if customers would be hesitant to give out their cell phone numbers in order to interact with the app; however, adoption has been widely accepted.

“We even created an explanation of how the system works for our hostess to use on hesitant customers, but our hostess doesn’t even get to it. We’ve had no pushback,” Pace said.

The company’s philosophy toward the use of technology has been to use it as a tool to improve the guest experience. By replacing pad and paper or buzzer seating systems, waitlist apps are changing one of the most arguably antiquated seating systems in the industry.

The NoshList wait list app also does what other systems cannot: such as automatically calculate average wait times for guests. This takes the guesswork out of estimating seating times for restaurant patrons. It also frees up restaurant staff to focus on other areas of the customer experience.

“Much of today’s wait list application technology can support two-way communication between restaurant staff and guests. This two-way communication system is great because it gives guests the freedom to decide whether they want to sit and wait at the restaurant or walk around the area knowing they won’t be forgotten when their table is ready,” said Craig Walker, founder of NoshList. “Obviously we think our NoshList app provides the best wait list app functionality available today.”

In addition to the core seating and management features, NoshList enables restaurant staff to customize the notifications and public view of the waitlist that users can check from their phone or from anywhere. Customers can even add themselves to a wait list from wherever they may be if a restaurant turns on this feature. The company also recently unveiled a reservations feature which opens the door for continued innovation in waitlist technology.

“Now, restaurant operators don’t have to rely on web sites or single-use apps to handle reservations and manage a wait list. In this way, technology such as ours will continue to integrate into it as much functionality an operator needs to run their businesses better on the back end while improving the guest experience on the front,” Walker said.

Functionality was another key driver behind Blue Line’s decision to implement and use NoshList.

“We found that a lot of other technology had a lot of bells and whistles that ultimately did not get used,” Pace said. “NoshList has bells and whistles as well, but it truly is functional. We feel that NoshList in particular has made it so much easier to manage and track our wait list and now people can walk down the street and know they’re going to get paged when their table is ready. From the customer standpoint, it has really come down to peace of mind.”