Memories of sitting on Santa’s lap can evoke strong feelings of nostalgia for many of us, and continuing the tradition of capturing these magical moments can be a must-do for parents and grandparents of younger children.  The problem is that the holiday season is already a very busy time of year, and getting a turn on Santa’s lap usually requires some waiting. In worst case scenarios, it can even take several hours. Santa’s Playground and Santa’s Castle in Calgary have found a way to give back some of this precious time to families this holiday season by using NoshList for their waitlist.

Believe Imaging, an event photography company founded by Shelagh Anderson, photographs children with Santa at two of the busiest malls in Calgary, Alberta, Canada. At each location, employees are tasked with the responsibility of making sure every child who visits gets a turn to tell Santa what they would like for Christmas.

On average, the two centers combined receive upwards of 7,000 visits per week during the holiday season from November 23 through December 24.  To better handle the large number of visitors, Anderson was able to streamline the registration process and improve the customer experience by rolling out NoshList at both locations.

Prior to the launch of NoshList, employees were using pen and paper to take down names and numbers.

“The problem with pen and paper was the constant barrage of customers coming to ask if it was their turn because there was no visual display letting the customers know where they were in line,” Anderson said.

At first Anderson researched paging system, but the high initial and ongoing costs led her to seek an alternative solution.

“Originally in 2013 I sought out pagers, but after speaking to someone who had a system in excess of $3,000 I thought to myself that it didn’t make sense to invest in that archaic technology and there had to be a better way,” she said. “So I started looking on the Internet and came across NoshList in March 2014. This type of concept has been in my head for a number of years, so finding NoshList has definitely helped us realize some of the vision that I’ve had over the years.”

With the busiest days bringing over 700 kids to see Santa, children and their families can wait up to an hour for their turn.  While there is a play room in each location to ease the boredom, having a waitlist system like NoshList gives parents and families the ability to do other things while waiting for their turn.

“In terms of improving communications with our customers and allowing them the opportunity to roam the shopping center rather than stand in line, NoshList has been extremely well received by both mall administration and customers,” Anderson said. “Mothers are thrilled because they can register and know their kids are going to see Santa, while they have the freedom to go get a drink, use the restroom, continue shopping, or do other things.”

Registration is handled by three employees who are each armed with an iPad to start the waitlist process.Customers can see their places in line by clicking on a link to the public waitlist view and get a better estimate of how much longer it will be before their turn. The company also encourages their customer service desks to also log on to www.waitlist.me/n/believe_mm to accurately convey to customers who phone in asking about the wait times.

But the best part is that employees can also take down the children’s names and ages so Santa is prepared even before the child makes it to his lap.

“The elf standing next to Santa can relay the names of the next kids to him, and it adds that extra level of magic to the experience,” Anderson said. “If you’re a child and you round the corner and Santa calls you by name, that’s pretty awesome.”

The hunt for must-have Valentine’s Day gifts is officially on. Whether you manage a big-name retailer or a small business storefront, a waitlist and reservation app is the 10-minute tech upgrade you need to keep your stress levels low and your customers’ shopping experience smooth and enjoyable this February 14^th.  Here’s how busy retail outlets are using  some of our app’s top features as Valentine’s Day approaches.

Text notifications

When you’re dealing with intimate purchases like lacy underthings or personal scents, sales associates and shoppers need privacy, not a looming line of other customers looking for assistance. That’s where a waitlist comes into play.

If individual service is a must, a waitlist is a boon no matter what products fill your shelves. Add text notification, and you’ve got a system that will bring calm to your store’s shopping and sales experience and create the one-on-one atmosphere you’re looking for. It’s an easy, unobtrusive way to let shoppers know when it’s their turn. And with Waitlist Me, they’re simple to set up and use, whether you need them once in a while for holiday rushes or sales, or 24/7 to keep up with your foot traffic.

Perfect for…lingerie stores, perfumeries, large retailers, big-ticket department stores, and other outlets where customers want to browse but also appreciate one-on-one assistance

Customer service

No matter the price tag, you want your customers to feel like friends, not another credit card number.

Say hello to two Waitlist Me features that’ll make your customers feel welcome and remembered: notes and wait time tracking. When you add shoppers to your waitlist, you can add notes, like what they’re wearing, what they look like, and what they’re shopping for. These details let sales associates greet them personally.

Tracking the times that you estimated you’d be ready to help a customer next to their actual waits helps you give accurate quotes.  It can be more frustrating for customers to not know how long the wait will be or have to wait longer than they were told.  Waitlist Me helps you overdeliver on their expectations.

Perfect for…boutiques, designer stores, luxury retailers, and other shops that rely on personalized service and a good rapport between sales associates and shoppers

People management

When you’ve got a mixed crowd of traditional rose-buyers and “I want something a little different” custom arrangements, balance is essential. Waitlist Me can help you achieve it.

The app allows you to add each shopper to a waitlist and note what sort of product the shopper is looking for. As a staff member specializing in each area becomes free, they can take on customers according to the type of bouquet they’re looking to give. Splitting the workload will maximize your resources—and prevent a bottleneck thanks to that one indecisive customer who just isn’t sure what he wants.

Perfect for…candy stores, flower shops, wine stores, and business whose customer base is often split between people who know exactly what they want and those who need more personal attention

Integrated appointments

Got the heart-shaped boxes stacked and ready to go? Filled your refrigerators with flowers by the dozen? Great! Now it’s time to focus on creating a stand-out shopping experience.

To nix a long line and take advantage of lulls, try taking phone orders in addition to walk-ins. Waitlist Me lets you manage advance orders (think of them as reservations with pick-up times) alongside walk-ins, which you can add to a waitlist when business picks up. The app keeps both neatly organized and accessible. That means you can focus on the people you’re serving, not on finding random bits of paper you scribbled an order on three days ago.

Perfect for…chocolatiers, flower shops, and businesses who offer call-in orders for quick pick-up in addition to walk-ins

Peanuts and Crackerjacks are just scratching the savory surface of food and beverage offerings available at ballparks this summer.

With everything from craft beer and swanky cocktail bars to gourmet hot dogs and full-service restaurants, baseball stadiums are redefining what it means to take in a ballgame with family and friends. Fans don’t have to splurge on box seats for a VIP experience—and with Waitlist Me on tap at your hostess stand, you can treat every guest to a top-notch experience, guaranteed.

Here’s how a waitlist and reservation app can help you hit this summer out of the park.

Let customers shop, wander, and snap selfies while they wait

Your diners have better things to do than to tap their toes outside your restaurant or give your host the ol’ stink-eye. With our signature Text Notification feature, Waitlist Me sets them free. They can stroll through the concourse, take pictures with players, try on new snap-backs—it’s all fair game. When they hit the top of your list, you can let them know with the push of a button. How’s that for easy?

Attract new diners despite long lines

Because our app lets you alert guests by text when it’s their turn to take a seat, there’s no reason for them to cool their heels in the 10 feet waiting area surrounding your restaurant’s entrance. While your waitlist grows, the line outside your door doesn’t have to. That means new customers can hop on your list without being deterred by other diners.

Allow guests to hop in line from their seats

Whether their stomachs are growling before the first pitch or they get the munchies at the bottom of the fifth, Waitlist Me’s Add Yourself feature lets diners join your waitlist from wherever they are, whenever they want. Thanks to our app, there’s no need to for customers to beat the crowd. They can eat on their own time, without missing a single play.

Ditch constant ETA questions

When’s the table going to be ready? Is it our turn yet? Where are we on the list? We don’t have to ask if you’re tired of these questions. We know you were done with ‘em a couple seasons ago! That’s why we built a Public Waitlist feature—so that guests can check their spot in line straight from their smartphones or from a handy monitor or TV display you can set up in a snap. Phew!

Eliminate clutter and confusion at your hostess stand

Trash your mess of sticky notes and dog-eared memo books and say buh-bye to the grease pen. Waitlist Me is an intuitive, easy-to-use solution to losing reservations and keeping track of your waitlisted parties. Our app is designed to give your front-of-house staff the information and tools they need to manage your guests’ dining experience with just one glance.

Where did NoshList go? It is now Waitlist Me. But don’t worry, everything you loved about NoshList is still there, plus a lot more.

As more and more businesses from all types of industries have been signing up to manage their waitlists, reservations, and appointments, we decided having a name that was broader and less tied to food would be better. As Waitlist Me, we are excited about all the opportunities for helping people that are waiting everywhere.

The road to Waitlist Me was paved with a number of features and user experience improvements. It started with enhancements for customized notifications and waitlist views. Table management was made more flexible so customers could also be assigned to people or other resources. Later, more prioritization was put on features such as reservations and appointments that were essential to many businesses. Finally, we invested more resources into making Waitlist Me cross-platform, so it would work on iPads, iPhones, Android tablets and phones, and even computers.

Being truly cross-platform is key to bringing the services to businesses everywhere. Some businesses don’t have Wi-Fi or have concerns using an iPad because of possible damage or theft. Now, even businesses with computers plugged into the Internet can use WaitList Me for their waitlists and reservations. The Android app also runs nicely on Clover, which is revolutionizing the way businesses think about POS systems.

In addition to the name change, we have redesigned and improved our iPhone and Android phone apps, and made a number of usability improvements in our tablet apps and online waitlist. Waitlist Me is also launching with a few powerful new features, such as the post-visit feedback surveys. Premium users can now customize and enable feedback surveys to go out after customer visits. Customers can easily send quick numerical ratings back in text messages or take surveys to rate their experiences in more detail, leave comments, an even request a manager to contact them about their visit.

Waitlist Me is also rolling out its first major API integration with Enplug, a company that helps businesses better engage their customers with smart digital signage devices and software.

More details on these new features will be coming soon.

With legalization on the legislative docket across the company, cannabis businesses are the retail industry’s rising stars. Dispensary success stories dot the landscape from the forests of Maine to the beaches of California. In fact, Business Insider names marijuana-related businesses as the fastest growing job sector in the United States.

What does that mean for you? One word: competition. The key to coming out on top? Two words: customer service.

Adding a waitlist and appointment app like Waitlist Me to your arsenal of business tools is an easy way to improve customer experience and loyalty and to increase your referral clientele. Plus, you can get started today for free!

Read on for five ways Waitlist Me can help you run a better marijuana business.

Let customers browse while they wait

A store loaded with interesting edibles feels like a grown-up candy store! Indulge your customers’ desires to take it all in without forcing them to give up their spot in line.

With Waitlist Me, guests can add their names to a digital queue. Then, they can delve into your merchandise, exploring their options and coming up with questions for your staffers. When one of your sales associates is free to assist them, customers will get a text on their smartphone letting them know their turn has arrived. Waiting has never been so simple!    

Welcome new customers to your store

A dispensary isn’t like other stores offering consumable goods. There are all sorts of variables new customers need to be educated about. Who better to guide them than your expert staff?

Waitlist Me frees up your staff so they can worry about one customer at a time. The app keeps track of your line—and lets queuers know their ETA—so that your employees don’t have to. This ensures that each person who steps into your store feels special and can ask every question they have about your products, no matter how small.

Bonus: Eliminating the need for staffers to juggle all the customers in your store will cut down on stress and improve sales results thanks to personalized, one-on-one attention.

Eliminate the wait for walk-ins

For regulars who know what they want and are on a tight schedule, Waitlist Me is what they’re waiting for.

Our app offers a web widget that businesses can easily place on their website. The web widget lets customers jump in line from wherever they are, like their office cubicle or a bar a few blocks over. That means less waiting around in your store for a clerk and more time enjoying life.

Introduce new treats

As the cannabis industry continues to grow, new products continue to pop up every day. Hosting in-store parties and tastings for these fresh goodies let your local community know what’s new. Waitlist Me lets you manage these crowded events with ease.

With Waitlist Me’s kiosk mode, you can let guests check themselves in as soon as they enter your store. Then, they can browse and mingle until you’re ready to show off your new wares. Our public waitlist feature, which customers can access on their phones and on in-store monitors, keeps them updated on their place in line.

Match shoppers with expert staffers

Have customers looking to ease medical complaints? How about newbies not sure where they should start? While some can help themselves, others need more guidance. Waitlist Me is here to help you help them.

Waitlist Me allows you to assign customers to certain employees. If you have associates with expertise in different areas, you can make sure that they help the customers who have questions they can answer best.