The eye-popping, groan-inducing truth is that Americans spend 37 billion hours waiting in line every single year. And while we can get on board with some of these waits, most of them aren’t worth it. On any given day in any given place, the average person is wasting their time waiting. And here at Waitlist Me HQ, that’s not something we believe in.

Not sure if your wait is worth it? We’re breaking down the types of situations that warrant a wait and the ones that don’t to ensure that you, dear reader, get the most out of your most valuable commodity: time. Scroll down for four worth-it waits (and four more that should make you walk).

Eating out

Getting your grub on? Don’t be so quick to join the line.

Wait for…pop-up restaurants. If you have your eye on an hour-long wait, make sure that you’re waiting for something special, like a one-night-only dining concept or a chef collaboration that the whole town will be buzzing about over tomorrow’s breakfast.

Don’t wait for…a happy hour table. Don’t let trendy hot-spots trick you into queueing for a table when they’re not offering anything better than the less-busy bar down the block. Happy hour specials tend to feature common offerings that appeal to the masses rather than house specialties, anyway.

Playing ball

Trust us: There’s no need to sweat a long line 24/7.

Wait for…playoff tickets. Supporting your favorite teams is an investment that lasts longer that two halves, four quarters, or nine innings. When you show up en masse for a sport you love, it keeps the teams you enjoy cheering for hanging around from season to season—and that’s a win in our book.

Don’t wait for…gym equipment. A well-managed gym shouldn’t include a line of toe-tappers waiting to snag their 40 minutes on a treadmill. If your favorite workout spot refuses to evolve in order to keep up with demand, consider taking your membership dollars elsewhere.

Yukking it up

Nothing kills a good time quite like a queue.

Wait for…a big-time live show like SNL. Did you know people regularly camp out on New York City sidewalks for 12-plus hours at a time to see a taping of Saturday Night Live? For die-hard fans, it’s a worthwhile experience that comes with stories, new friends, and sometimes even munchies delivered by the host of the week.

Don’t wait for…trivia night seats. Waiting is stressful—that’s a fact. But your limited time out with your friends shouldn’t be a nail-biter! With British pub-style trivia exploding in popularity across the U.S., there’s no reason to queue for a table. Find another venue and discover a new favorite!

Finding a deal

Shop ‘til you drop? Fabulous. Wait ‘til late? Not so much.

Wait for…a sample sale. Whether you’re a bride-to-be or a bargain-hunting fashionista, you know that there are sales and then there are sales. Black Friday might make you feel more “eh” than “yay,” but if a favorite store or brand is having their once-a-year blow-out, go ahead and queue your heart out.

Don’t wait for…a Saturday afternoon shopping trip. A casual trip to the mall shouldn’t make you want to pull your hair out in frustration or grumble about how slow other shoppers are being in the dressing rooms. When it comes to brick-and-mortar stores that need your business to keep the lights on, stellar service should be offered alongside the merchandise.

Of course, businesses can improve the wait experience by using Waitlist Me. So if you find yourself stuck waiting somewhere, you can always mention that to them!    

We are always looking for ways to make people’s wait experience better, and we have added a new way for restaurants to engage and communicate with guests in a non-obtrusive way while they are waiting.

There is now a new NoshList Premium feature for restaurants and other places using NoshList to customize their public waitlist page on WaitList with any information they’d like their customers to see. Some ideas include daily specials, reward program information, a social media feed or video, a link to leave a review on Yelp, among others.

Here is an example of how a rewards program could be highlighted below the waitlist on the page visitors can check from their phones:

The way NoshList normally works is when a visitor has left their phone number and is added to the waitlist on NoshList, they automatically receive a text message confirming they have been added to the list and giving them a link to the public waitlist so they can check their place in line. The new feature allows guests to see more information below this waitlist, giving restaurants a great way to improve the guest experience even more and give helpful information to guests while they are waiting, right on their phone. The public waitlist can also be displayed on an internet browser in the restaurant or can also be viewed by customers from home. This public waitlist page is free for all NoshList accounts, and NoshList Premium users get access to this new customization feature as well as the option to let customers add themselves to the waitlist from their phone.

To add information to the public waitlist page, login to NoshList on the web and go to the Settings in the Account area. There is a “Customize Page” link that goes to a page where you can add text or HTML and preview how it will look on the page. Adding HTML gives you the flexibility to style the area with any fonts, colors, links, and images that you’d like to appear on the page. Otherwise you can just add text for some simple messages. There are also various online HTML editors as well as HTML views in most popular online blog services (like Tumblr, Blogspot, WordPress, etc.) that can help with formatting text into HTML

Want to customize the page even more or include the NoshList waitlist on your site? Let us know at [email protected] and we can help you with this as well.

What kind of device can be used for the Waitlist Me service: a tablet, computer, or smartphone? Yes, yes and yes! The service can be used on iOS and Android mobile devices using apps from Apple iTunes or the Google Play Store as well as on computers through web browsers. You might choose to use one or a mixture of these depending on the size of your business and the features you want to utilize.

iPads and iPad Minis are the most popular device options due to the popularity and solid performance of these tablets. It is important to make sure the device is a newer model capable of running the most current version of iOS available, as Waitlist Me is optimized for the latest version in accordance with Apple’s guidance for developers. You don’t have to go out and buy the newest iPad. You can use a prior generation model if you already have one, but for example, you would not want to use an old iPad 2 that cannot run operating systems higher than iOS 9 with Apple now on iOS 14. You can check here whether your existing Apple device currently has or is able to update to the latest iOS version.

Android tablets are another popular choice for running Waitlist Me. Android has a wider range of manufacturers and price points, and to some degree you get what you pay for. We don’t recommend buying a cheaper Android tablet for less than $150, as you are more likely to run into performance issues. Look for a device with at least 2 GB of RAM, which would be in the middle of the range for Android tablets. The Samsung Galaxy Tab A is a popular choice. As with Apple, we advise using a tablet that is updated to the latest Android OS. Instructions for how to check and update your Android version can be found here.

You can also use Waitlist Me in a web browser on a computer or tablet, and we recommend using Chrome or Firefox for the best performance. Some of Waitlist Me’s more advanced features, however, are only available when using our iOS or Android apps on tablets.  For instance, our apps for tablets you can use our self check-in kiosk feature, the floorplan view, and a few other features that aren’t available in the browser.

Likewise, iPhone or Android smartphones can be used to run the Waitlist Me app and access the basic functions of the service like adding guests, sending notifications, adjusting assignments, etc. To take advantage of features like the spatial floorplan view, you would need to use a tablet with a 7” or larger screen.

Waitlist Me will also run on a Kindle or Fire tablet in a pinch, but we don’t recommend these devices due to performance limitations for more than basic waitlist management for places with lower usage. They are comparatively low-end devices designed more for consumers to use for reading e-books and other forms of entertainment. 

Want to improve how efficiently you do table management? NoshList makes it easy to assign parties to tables, either when they are first added to the list or when they are seated. The table numbers are displayed in the waitlist view, so you can scan the list at a glance and know which parties go where.

Table numbers appear in a spinner for quick selection, and by default the numbers will be from 1 to 50. Most restaurants will want to change these numbers to match what they use in their restaurant, and this can be done individually in the app, or all at once on the NoshList website.

If you aren’t a restaurant, you can even change table numbers to represent what makes sense for your business. Think of them like a resource that can be assigned to a customer. They could represent the initials of a salonist or salesperson, a number for a barber chair or bowling alley lane, a rental rental ID or code, among others.

You can edit Tables in the app settings individually:

Or you can update them all at once in the settings on the NoshList website. If you have multiple devices the changes will synch so they are the same across all devices, but you will need to just go to the settings page on the other devices to trigger the sync.

Red Robin fans, we have great news. The NoshList waitlist app has now been successfully integrated into all Red Robin International, Inc. company-owned restaurants nationwide.

Red Robin International, Inc. currently operates more than 330 company-owned Red Robin® restaurants and chose NoshList based on its industry-leading proprietary telephony technology. Similar to other multi-unit restaurants, Red Robin traditionally used pen-and-paper waitlists and microphone systems to address diners waiting to be seated. Prior to using NoshList, the casual dining chain experienced significant surges in both the front and back of house relative to guest flow during peak times. In February, Red Robin deployed NoshList to 50 locations, quickly rolling out to the remaining company-owned restaurants within 60 days due to the remarkable results.

“Beyond the benefits of waitlist management and improvement in guest experience, restaurants where NoshList had been deployed realized increased seating efficiencies and improved ticket flow through the kitchen making the decision to deploy NoshList to our other locations a no-brainer,” stated Chris Laping, Senior Vice President of Business Transformation and Chief Information Officer for Red Robin International, Inc. “For diners, this translates to shorter wait times, as the time that tables sit empty between parties is minimized to less than 30 seconds in some cases, and improved ticket times, as order flow through the kitchen is steadied.”

Red Robin also selected NoshList as its preferred front-of-house, guest management technology platform because of its simple and intuitive interface, which allows restaurants to implement quickly. The ability for restaurant operators to implement and train staff within minutes minimizes the resources that restaurants typically have to allocate to the introduction of a new piece of technology. Restaurants are better equipped to forecast expenses without worry of increases relative to changes in diner traffic.

Understanding that deployment of technology for multi-unit restaurants is no easy feat, NoshList, through a partnership with iPadEnclosures.com, has designed a “push-button” distribution strategy that can provide restaurants with up to 500 fully provisioned iPads within 7 days. “During phase one of our roll out to Red Robin, NoshList was able to provide 125 fully provisioned iPads to 55 Red Robin locations in a number of days,” says Cody Rose, Director of Restaurant Solutions for Firespotter Labs. “iPads arrived at each specified location provisioned with NoshList and preconfigured with a number of additional options including corporate 3G and/or wifi connectivity settings, screen protectors, a protective iPad Enclosure complete with mounting mechanism, and a free multi-device management solution (‘MDM’) for a truly out-of-box solution that allowed each restaurant to be up and running with NoshList within minutes.”