Thursday, October 18th, 2018 .

Don’t let Amazon’s billion-dollar bank account make you close up shop. Sure, ecommerce is gaining traction, but that doesn’t mean retail is dead. Far from it!

It’s time for a retail revolution. It’s time for boutiques, mom-and-pop shops, and big-box stores alike to delve deep into the one frontier ecommerce institutions can’t touch: one-one-one customer service. Make it your No.-1 selling point, and you’ll turn walk-ins into loyal customers, and loyal customers into raving fans.

Keep reading for our best tips on how to improve your retail store’s customer service today with a little help from Waitlist Me, a waitlist and appointment app.

Ax the long check-out line (and turn returns into exchanges)

As the holiday season comes into view, we can look forward to swelling lines and swelling tempers. Instead of forcing customers into wait in endless serpentines or a series of parallel lines, try using a waitlist. When customers leave fitting rooms or start heading toward the register, add them to the list. While they wait, let them wander…and maybe add another item or two to their basket.

Set customers free from dressing room lines

What’s worse than a long line? Easy: waiting in one with hangers digging into your forearm. For those shoppers who know they’re going to try on a closet’s worth of clothes, Waitlist Me’s kiosk mode makes it a cinch for them to hop on line for a dressing room as they rifle through your clothing racks. A fitting room attendant can call them over (or text them!) when they make it to the front of the line.

Offer appointments for special shopping trips

Whether they’re hunting for 52-inch HDTVs or formal dresses, there are all sorts of different occasions where shoppers walk into stores looking for assistance. Using a simple appointment system, like the one built in to Waitlist Me, allows these customers to arrive knowing that they’re going to get VIP treatment from a sales associate who can help them find whatever it is they want to open their wallets for.

Transform complaints into kudos

When there’s only one manager on the floor to handle everything from returns to complaints about that one employee who’s having a bad day, everyone feels frustrated. A waitlist is a simple solution to keep guests happy and staffers on their A-game, and thanks to Waitlist Me’s multi-device sync feature, every employee has access to it. It makes for a smooth customer service experience (and far fewer ruffled feathers).

Create a complementary personal shopper service

Personal shopping isn’t just for jet-setters! Any retailer, from luxe boutiques to thrift stores, can bring superior service to every single customer who wants it, simply by giving them the option. Waitlist Me offers a same-day reservations feature. Shoppers can book a time that works for them and leave a note with what they’re looking for, and you can staff up (and set aside a dressing room) accordingly.

Tuesday, May 28th, 2019 .

With Memorial Day Weekend in our rear-view mirror, we are psyched to see what summer has in store. While all of us at Waitlist Me are enthusiastic about not waiting—and making every wait as painless and speedy as possible—we have to admit that we get a kick out of seeing what folks are itching to see and do, no matter how much time they have to spend in line.

What’s cracking us up, making us scratch our heads, and inspiring us to buy tickets this season? Here are the top-five crazy (and crazy-awesome) things people are waiting for this summer:

#1. A bucket of cookies at the Minnesota State Fair

Nearly 2 million people visit the Minnesota State Fair in the Twin Cities every year. The massive fair grounds have everything you could want in a fair, from giant sculptures made out of butter to an ax-throwing contest. They also have Sweet Martha’s famous chocolate chip cookies, available by the bucket-full. Last year, the line for these cookies was 45 minutes long.

#2. A ticket to see Shakespeare

Much ado about nothing? Not so say the theatre fans who wait (and wait and wait) for tickets to see Shakespeare in the Park in New York City. Each year, New York’s Public Theater puts on two shows outside in Central Park, soften starring big-time actors like Morgan Freeman and Anne Hathaway. How long is the wait? Who knows! Some line up the night before the free tickets are distributed.

#3. Exclusive merch at Comic-Con

With so many celebrities making it to San Diego for Comic-Con, you don’t have to be a certified geek to geek out over this event. It’s four days of panels, signing events, screenings, and, of course, all sorts of merchandise you can only get your hands on here. The lines themselves have taken on legendary status. Some of them even have their own Twitter accounts (we’re looking at you, Hall H)!

#4. To watch a little match play at Wimbledon

This summer, we’re certain of exactly one thing: There is no event that takes its lines more seriously than Wimbledon. While the Brits are certainly well-known for their queueing style, only this pinnacle of fastidiousness offers up a 30-page guide to lining up for tickets. Some wait all night (hear ye, hear ye: tents larger than a 2-person are forbidden). Some show up just before dawn, their fingers crossed that they’ll be among the first 500.  

#5. To leave the Nevada desert

If you’re looking for an experience this summer, you can surely find it at Nevada’s Black Rock Desert. In late August, that’s where the Burning Man festival sets up camp. After the titular man is burned—don’t worry, he’s not an actual person—it can take 6 to 8 hours to get out of Black Rock and even longer to get to the nearest city. This annual leaving is so massive that it has its own name: the Exodus.

Is your business ramping up this summer?

Use a waitlist and reservation app like Waitlist Me to manage your queues better and make your customers happier campers, no matter where, when, or why they’re hanging out in line. You can get started for free today and access features including text notifications, smart ETAs, and multi-location management.

Tuesday, September 18th, 2018 .

Peanuts and Crackerjacks are just scratching the savory surface of food and beverage offerings available at ballparks this summer.

With everything from craft beer and swanky cocktail bars to gourmet hot dogs and full-service restaurants, baseball stadiums are redefining what it means to take in a ballgame with family and friends. Fans don’t have to splurge on box seats for a VIP experience—and with Waitlist Me on tap at your hostess stand, you can treat every guest to a top-notch experience, guaranteed.

Here’s how a waitlist and reservation app can help you hit this summer out of the park.

Let customers shop, wander, and snap selfies while they wait

Your diners have better things to do than to tap their toes outside your restaurant or give your host the ol’ stink-eye. With our signature Text Notification feature, Waitlist Me sets them free. They can stroll through the concourse, take pictures with players, try on new snap-backs—it’s all fair game. When they hit the top of your list, you can let them know with the push of a button. How’s that for easy?

Attract new diners despite long lines

Because our app lets you alert guests by text when it’s their turn to take a seat, there’s no reason for them to cool their heels in the 10 feet waiting area surrounding your restaurant’s entrance. While your waitlist grows, the line outside your door doesn’t have to. That means new customers can hop on your list without being deterred by other diners.

Allow guests to hop in line from their seats

Whether their stomachs are growling before the first pitch or they get the munchies at the bottom of the fifth, Waitlist Me’s Add Yourself feature lets diners join your waitlist from wherever they are, whenever they want. Thanks to our app, there’s no need to for customers to beat the crowd. They can eat on their own time, without missing a single play.

Ditch constant ETA questions

When’s the table going to be ready? Is it our turn yet? Where are we on the list? We don’t have to ask if you’re tired of these questions. We know you were done with ‘em a couple seasons ago! That’s why we built a Public Waitlist feature—so that guests can check their spot in line straight from their smartphones or from a handy monitor or TV display you can set up in a snap. Phew!

Eliminate clutter and confusion at your hostess stand

Trash your mess of sticky notes and dog-eared memo books and say buh-bye to the grease pen. Waitlist Me is an intuitive, easy-to-use solution to losing reservations and keeping track of your waitlisted parties. Our app is designed to give your front-of-house staff the information and tools they need to manage your guests’ dining experience with just one glance.

 

Thursday, September 13th, 2018 .

The Public Waitlist page, which allows customers to see where they are in line while they wait, is also a great branding touchpoint.  When you add a customer to the list a link to the public waitlist is included in the confirmation text they receive and allows them to easily see where they are in line from their phone browser.  Waiting is less painful when customers have visibility into the wait process and the flexibility to leave the waiting area without worrying about losing their place in line. For your business, it helps cut down on walkaways

as well as repeated questions regarding how long until it’s their turn.

An important set of benefits that is often overlooked, however, includes the opportunities to provide more customized messaging on the public waitlist page at different stages in the wait: while they are waiting, when it is their turn, and after they are served.  Pro users can further customize these touchpoints.

Waiting – While customers are waiting and checking their place in line from the public waitlist, customizing the bottom part of the page is a great way to give them something to do while they wait. You can highlight specials, encourage people to join a loyalty program, and more.

Ready – When you notify customers that you are ready for them, the screen changes to highlight it is their turn with a new message and image along with options for them to communicate whether they are on their way or need to cancel. If you have any special instructions for when they arrive, this is a good place to include those as a reminder to customers.

Served – After a customer has been served, they don’t need to check their wait any longer, but the public page provides a final opportunity to say thank you.

There is a simple message and image by default, and with a Pro subscription, you can make it more personal and customized to your brand.  You can add a picture of your team, show a thank you message from your owner, invite people to join your loyalty program, suggest leaving a review, or other things you might want to add as part of your thank you. 

 

 

Friday, March 26th, 2021 .

If you find that you, your staff, or your customers are more exhausted or more stressed out than usual, you’re not alone. In fact, these feelings are so common right now that the American Psychoanalytic Association has a name for it: PTSE, or Pandemic Trauma and Stress Experience.

APsaA’s COVID-19 advisory team has put together a long list of stressors and fears that those experiencing PTSE generally struggle with. It includes everything from “increased withdrawal, isolation, and fear of others as a source of infection” to “increased altruism, including worry about others.”

And you know what? All the points on this list of fears has the power to impact small businesses like yours.

Read on for four ways you can help customers have less stress when they visit.

Communicate safety precautions clearly

Proactively inform your guests about the precautions you’re taking to minimize the spread of the virus.

Post signs on your door, require hosts and servers to introduce them early in a guest’s visit, and include it on other forms of communication, from menus to social media profiles and posts. These precautions can protect not just your customers, but you and your employees as well.

Eliminate waiting area anxiety

Hanging out in a restaurant lobby wasn’t fun pre-COVID. During a pandemic, being that close to strangers for a long period of time is the stuff that panic attacks are made of.

Luckily, WaitList Me empowers customers to wait where they feel safest—outside in the fresh air, window shopping around the block, or hanging out in the car. Thanks to our text notifications feature, you can reach them wherever they are to let them know when they’ve hit the front of the line.

Cut unnecessary interactions

In this hand sanitizer-soaked world we now live in, many customers are concerned about touching items they never would have thought twice about a year ago. Everything from door handles to menus are suspect.

Eliminating these stressors requires a little bit of ingenuity. Wherever possible, install items like foot-pulls to enable guests to access areas without using their hands.

You can also use QR codes for menus and other ways. Post a QR code of the link to your Waitlist Me web widget and let customers join the list before they step foot in your restaurant, further minimizing lines and crowds.

Socially distance eating areas

For stressed-out customers, seeing a tightly packed dining area is enough to make them turn tail and leave—and may think twice before returning in the future.

You may want to reevaluate your restaurant’s table layout. Waitlist Me Platinum’s floorplan view and table management features are handy for optimizing your dining spaces and knowing where to seat the next customer to keep things flowing smoothly. 

One more thing: While community tables may have been the restaurant trend du jour, pre-COVID, now is not the time to bring them back. In fact, even when herd immunity has been reached, it might take awhile for diners to be psychologically comfortable enough to eat elbow-to-elbow with strangers again.