The hunt for must-have Valentine’s Day gifts is officially on. Whether you manage a big-name retailer or a small business storefront, a waitlist and reservation app is the 10-minute tech upgrade you need to keep your stress levels low and your customers’ shopping experience smooth and enjoyable this February 14^th.  Here’s how busy retail outlets are using  some of our app’s top features as Valentine’s Day approaches.

Text notifications

When you’re dealing with intimate purchases like lacy underthings or personal scents, sales associates and shoppers need privacy, not a looming line of other customers looking for assistance. That’s where a waitlist comes into play.

If individual service is a must, a waitlist is a boon no matter what products fill your shelves. Add text notification, and you’ve got a system that will bring calm to your store’s shopping and sales experience and create the one-on-one atmosphere you’re looking for. It’s an easy, unobtrusive way to let shoppers know when it’s their turn. And with Waitlist Me, they’re simple to set up and use, whether you need them once in a while for holiday rushes or sales, or 24/7 to keep up with your foot traffic.

Perfect for…lingerie stores, perfumeries, large retailers, big-ticket department stores, and other outlets where customers want to browse but also appreciate one-on-one assistance

Customer service

No matter the price tag, you want your customers to feel like friends, not another credit card number.

Say hello to two Waitlist Me features that’ll make your customers feel welcome and remembered: notes and wait time tracking. When you add shoppers to your waitlist, you can add notes, like what they’re wearing, what they look like, and what they’re shopping for. These details let sales associates greet them personally.

Tracking the times that you estimated you’d be ready to help a customer next to their actual waits helps you give accurate quotes.  It can be more frustrating for customers to not know how long the wait will be or have to wait longer than they were told.  Waitlist Me helps you overdeliver on their expectations.

Perfect for…boutiques, designer stores, luxury retailers, and other shops that rely on personalized service and a good rapport between sales associates and shoppers

People management

When you’ve got a mixed crowd of traditional rose-buyers and “I want something a little different” custom arrangements, balance is essential. Waitlist Me can help you achieve it.

The app allows you to add each shopper to a waitlist and note what sort of product the shopper is looking for. As a staff member specializing in each area becomes free, they can take on customers according to the type of bouquet they’re looking to give. Splitting the workload will maximize your resources—and prevent a bottleneck thanks to that one indecisive customer who just isn’t sure what he wants.

Perfect for…candy stores, flower shops, wine stores, and business whose customer base is often split between people who know exactly what they want and those who need more personal attention

Integrated appointments

Got the heart-shaped boxes stacked and ready to go? Filled your refrigerators with flowers by the dozen? Great! Now it’s time to focus on creating a stand-out shopping experience.

To nix a long line and take advantage of lulls, try taking phone orders in addition to walk-ins. Waitlist Me lets you manage advance orders (think of them as reservations with pick-up times) alongside walk-ins, which you can add to a waitlist when business picks up. The app keeps both neatly organized and accessible. That means you can focus on the people you’re serving, not on finding random bits of paper you scribbled an order on three days ago.

Perfect for…chocolatiers, flower shops, and businesses who offer call-in orders for quick pick-up in addition to walk-ins

With spring comes warmer weather and sandal-shoppers, and more customers in your salon. Don’t leave them stuck sitting on a bench, frustrated with the wait times. With Waitlist Me, you can give your clients the freedom to take a walk in the spring weather while tracking their wait on their phone…without losing their spot in line. They will receive a text notification when they are added to Waitlist Me, and can check to see how many people are ahead of them from their phones. Then just press a button to send a text notification to let them know when you are ready for them.

An easier waiting process will encourage customers to return and refer friends. Waitlist Me also allows you to schedule reservations, so you can keep things running smoothly with both your regular visits and larger bookings like for birthday parties, bridal showers, and outings with friends. Reservations for the current day will automatically appear in the same view as your waitlist so managing your schedule and walk-ins is a breeze.

When giving their name, customers can also specify what they would like for a service, from the person they would like to help them to the style of manicure or pedicure they would like. This makes it easier to schedule them for available or preferred nail technicians, and speeds up the entire process, so you can serve more people per day while providing a more and a more relaxing experience for your clients.

With a waitlist system that gives you more valuable information, you can measure how many people are coming into your salon every day, and how quickly those customers are being helped. This will help you improve the wait estimates you give to your clients and improve their wait experiences. Set your nail salon above the rest by streamlining your services and getting rid of paper waitlists and reservation books. No more remembering to buy another reservation book, losing pens, running out of space and deciphering illegible handwriting.

Spring is the perfect time to clean up your reservation system, so try Waitlist Me.

Want to do more with Noshlist? Now you can. More features are now available with NoshList Premium, the expanded version of our restaurant waitlist management app for iPad.

NoshList Premium features the same capabilities as NoshList, including unlimited SMS text and automated phone call notifications to diners, while new services have been added to increase functionality and provide diners with the ability to interact directly with the restaurant via text. NoshList remains free, while NoshList Premium is priced at $49 per month per restaurant.

NoshList Premium features include:

• Unlimited Two-Way Texting
• Table Number Assignment
• Large Party Functionality
• NoshGuest Auto?ll
• In-App Statistics
• Designated Local Phone Number
• 30-Day Exportable Analytics
• Weekly Email Summaries

“With NoshList Premium, we get an expanded set of features that help us deliver an even better guest experience including unlimited two-way texting that our customers really like, as well as a designated local phone number,” said Garrett Schmidt of Buffalo Wild Wings. “We benefit greatly from analytics and in-app statistics, which allow us to measure our waitlist performance in real time relative to past shifts. NoshList has made managing our waitlist much more efficient and given us valuable insight into an aspect of operations we never had before.”

NoshList notifies diners via text messaging that their tables are ready and improves their dining experience by replacing paper lists, microphones and alert buzzers with text messages sent directly to their cell phone. Since the February launch of the free service, nearly 4.5 million diners have been seated with NoshList.

With the floorplan features in Waitlist Me, it’s easy to visualize your tables and manage your sections and staff.

In Floorplan view, you’ll see all of your tables, arranged however you like. Green tables are open; red tables are occupied. You can also see how long a table has been occupied, or if it’s been reserved for a particular time. And you can tap on a table to open the action bar, where you can see details about the party, update their table’s status, clear the table when they’re done, and more.

You can also see your sections, marked with colors, dividing lines, or both. You can create custom layouts, and change these sections on the fly. Perhaps three sections is enough for a quiet lunch, but you need more for a busy evening. You can see which employee is working each section, and how many groups, and how many people, they’ve served today. You can zoom in for a closer look, and scroll across your floorplan. You can even see floorplans for other parts of your restaurant—for instance, for your patio or an upstairs meeting room. It’s all up to you.

To start building your own floorplans, just tap on the round icon to access the table management section.

Notice: Here in Grid view, you can see that I’ve already set up some basic tables. Each one has a name (in this case, the table number), and a size: the number of people it can seat. And I’ve divided those tables into sections. If you need any help with tables and sections, please see our video on “Managing Tables.”

Now, tap the button on the right, and switch to Floorplan view.

The first time you visit this page, you’ll be prompted to add a room—for instance, your main dining room. Just give your room a name, choose a portrait or landscape orientation for your floorplan, and then tap “Add.” You can add additional rooms if you like. Then, tap “Back,” to save. You can tap on the name of your room at any time, to see a different room, or to add additional rooms.

Now, tap “Edit,” to start building your floorplan. If you have not yet created your tables, just tap on the gear icon to access the table management settings, where you can manage your tables, sections, layouts, and more. Or, if you’re ready to proceed, just make sure you’ve selected the room you want to design. And then, tap “Add.”

You can choose an existing table from the list—or, add a new table at the top. (Simply give your new table a name, specify how many people it can seat, and tap Save.)

You’ll be prompted to choose the physical size, and the shape, for this table.

Now, just tap where you want your table to go. The table appears on your floorplan, along with a set of tools. You can tap and drag, to adjust your table’s position. Drag the arrows to stretch the table in a single direction. Use the double arrow to stretch your table in both directions at once. Tap the round arrows to rotate your table, by 45 degrees at a time. Tap the copy icon, and then choose an existing table or set up a new one, to make it exactly the same size and shape on your floorplan. Or, tap the dots, to edit the table’s name and size, or to delete it entirely. When you’re ready, tap anywhere else on the screen to hide these tools.

You can add as many tables as you need.

If you like, you can also use your floorplan to work with any sections and layouts you’ve defined for your restaurant. (For help setting up sections and layouts, please see our video on “Managing Tables.”)

Choose a room, and a layout. And then, tap “Add,” and choose “Element.”

You can add a dividing line—just tap to give your line a starting point, and an ending point. You can drag either of these points to adjust the angle of your line, or move the whole line to a new position. And again, tap anywhere else when you’re done.

Or, you can tap “Add,” choose “Element,” and then pick “Label.” Just choose which section this label is for. And tap on the screen to choose its position.

When your floorplan is complete, tap “Exit.” Then, tap “Yes” to save your changes.

Once you leave Edit mode, your section labels are automatically updated to show helpful details—by default, the name of the server in each section, and how many groups and individual customers they’ve served today.

Of course, you can come back to Edit Mode at any time, and update your floorplan. Or, you can modify your floorplan for another layout—for instance, to set up this same room for a different shift. Your tables remain where they are, but your lines and labels disappear, so you can set up a different set of sections for that shift. Then, you’ll be able to change your sections on the fly, as you move through your day.

Remember, you can tap the gear icon to access the settings pages for your tables, sections, and layouts.

For more options, tap “Display,” and then choose “Floorplan.” For instance, you can change the size of the text in your section labels, and decide what information those labels should include. By default, the label shows any notes for the section (for instance, the name of the server), and the total number of parties, and individual customers, who’ve been seated in that section today. But if you like, you can show the current number of open tables (and/or occupied tables) in each section, instead.

In the same way, you can decide what information should appear directly on your tables. By default, you’ll see how long each table has been occupied. But you can hide this information—or show the name of the section, instead. And if you’ve assigned colors to your tables, you can use these colors to highlight the table name (in this case, the table number), or highlight the name of the section, or not.

You can also come back to Grid view, tap “Time” at the top, and decide how to calculate the totals that will appear in the section labels on your floorplan. Would you like to see how many parties, and how many individual customers, you’ve served in each section all day, or just during the current shift? Or, would you like to see your totals for the past so many hours—from the past 1 hour, to the past 24?

Now, you’re ready to start using your floorplans. At the beginning of each shift, simply choose the appropriate layout, to instantly update your sections. Then, tap on any section label, for a list of all of your sections, and your notes on each one—in this case, the name of the server assigned there. Tap “Clear All,” fill in the servers for the new shift, and then save your changes, and you’re ready to get to work.

And remember, you can tap “Open” at the bottom, to enter split-screen mode, where you can see your floorplan, and your waitlist, at once. You can drag the handle to show more or less of the waitlist—or tap “Close” to hide it entirely and only see your floorplan.

NoshList was proud to be a sponsor of the 18th Annual Restaurant Industry Conference put on by UCLA Extension in collaboration with world-leaders in brand development, food services, design innovation, operations excellence, market analysis and customer satisfaction.

Having recently launched our new waitlist app for iOS 7, the conference was a great place to show how NoshList continues to innovate in helping restaurants improve their guest experience and operational efficiencies. We also plan to be at the big National Restaurant Association conference on May 17-20 in Chicago.

The UCLA event was a great place to network and learn, as it brought together a number of honored speakers and panelists to discuss current industry issues and trends. Conference topics included brand development, food service, design innovation, operations excellence, market analysis and customer satisfaction. The leaders of Yelp were there along with emerging restaurant concepts panel speakers. BrightLocal said that 95% of consumers are turning to the internet to find local businesses.

One of our favorites was the presentation by Chef Thomas Keller (The French Laundry), Innovation Award Winner. He has won multiple awards, including “America’s Best Chef,” though the interviewer (Pres of the Culinary Institute of America) also called him the most important chef in American history. He was interviewed by Dr. Tim Ryan, President of the Culinary Institute of America (CIA). Dr. Ryan won the award last year and came back to interview Thomas Keller this year, partly because they are very good friends, which gave the interview a different perspective. Keller had a very interesting story and presented a lovely lunch.

It was also fun when the UCLA singers came in at the beginning and sang the itinerary for the day to the group.