With Memorial Day Weekend in our rear-view mirror, we are psyched to see what summer has in store. While all of us at Waitlist Me are enthusiastic about not waiting—and making every wait as painless and speedy as possible—we have to admit that we get a kick out of seeing what folks are itching to see and do, no matter how much time they have to spend in line.

What’s cracking us up, making us scratch our heads, and inspiring us to buy tickets this season? Here are the top-five crazy (and crazy-awesome) things people are waiting for this summer:

#1. A bucket of cookies at the Minnesota State Fair

Nearly 2 million people visit the Minnesota State Fair in the Twin Cities every year. The massive fair grounds have everything you could want in a fair, from giant sculptures made out of butter to an ax-throwing contest. They also have Sweet Martha’s famous chocolate chip cookies, available by the bucket-full. Last year, the line for these cookies was 45 minutes long.

#2. A ticket to see Shakespeare

Much ado about nothing? Not so say the theatre fans who wait (and wait and wait) for tickets to see Shakespeare in the Park in New York City. Each year, New York’s Public Theater puts on two shows outside in Central Park, soften starring big-time actors like Morgan Freeman and Anne Hathaway. How long is the wait? Who knows! Some line up the night before the free tickets are distributed.

#3. Exclusive merch at Comic-Con

With so many celebrities making it to San Diego for Comic-Con, you don’t have to be a certified geek to geek out over this event. It’s four days of panels, signing events, screenings, and, of course, all sorts of merchandise you can only get your hands on here. The lines themselves have taken on legendary status. Some of them even have their own Twitter accounts (we’re looking at you, Hall H)!

#4. To watch a little match play at Wimbledon

This summer, we’re certain of exactly one thing: There is no event that takes its lines more seriously than Wimbledon. While the Brits are certainly well-known for their queueing style, only this pinnacle of fastidiousness offers up a 30-page guide to lining up for tickets. Some wait all night (hear ye, hear ye: tents larger than a 2-person are forbidden). Some show up just before dawn, their fingers crossed that they’ll be among the first 500.  

#5. To leave the Nevada desert

If you’re looking for an experience this summer, you can surely find it at Nevada’s Black Rock Desert. In late August, that’s where the Burning Man festival sets up camp. After the titular man is burned—don’t worry, he’s not an actual person—it can take 6 to 8 hours to get out of Black Rock and even longer to get to the nearest city. This annual leaving is so massive that it has its own name: the Exodus.

Is your business ramping up this summer?

Use a waitlist and reservation app like Waitlist Me to manage your queues better and make your customers happier campers, no matter where, when, or why they’re hanging out in line. You can get started for free today and access features including text notifications, smart ETAs, and multi-location management.

While fine dining might grab more press and shinier awards, fast casual is the largest growing restaurant sector around the world—and has been since 2015.

The name of the game isn’t just speed or price; if it was, fast food will still be earning top honors. Nope, fast casual continues to soar because it offers a superior customer experience. It’s all about serving great food to busy people on a budget.

Sounds good, right? Well, there’s one way to make it even better—and to ensure that your fast casual restaurant scores top marks on review sites like Yelp: make your guests’ dining experience more convenient.

Here are three ways to increase convenience at your fast casual restaurant starting right now.

#1. Go for mobile notifications

Waiting to pick up your meal at a counter is one of the few downsides to fast casual. Even worse? Perching on the edge of your seat trying to figure out if your name has been called. Hello, anxiety!

With a waitlist app like Waitlist Me, you can now text your guests when their meal is ready for pick-up. That means they can sit down and relax while they wait to nosh. It’ll cut down on noise in your restaurant and decrease customer stress (and the amount of food growing cold on the counter). No more crowding impatiently around the counter? That’s a win in our book!

#2. Take your waitlist online

Sure, the food might be worth the wait, but a wait isn’t what fast casual diners are looking for (see the “fast” in “fast casual”). From breakfast to lunch and dinner through late-night, nobody’s looking to stand around and watch other people scarf down goodies. That’s where an online waitlist comes in handy.

Waitlist Me offers a widget you can easily add to your restaurant’s website. Once it’s there, diners can hop on-line digitally, and walk through your door at just the right time. Bonus? Use our option to let customers join your list straight from their Google search, no website updates required.   

#3. Offer easy take-out and delivery options

Not every diner wants to park it in-house. And you know what? That’s just fine for your bottom line. An emptier restaurant gives newcomers the idea that you’re ready and waiting to serve them without requiring you to sacrifice orders. In their mind, they’ve arrived ahead of the crowd. In yours, you’re still busy fulfilling orders without needing the tables and chairs to accommodate them.

Make this a reality by setting your fast casual restaurant up online for easy take-out ordering. If your area offers delivery options—think: Postmates, UberEats, Seamless, or Grubhub—create special pick-up zone for delivery drivers. That way, they can get in and get out, and your diners can enjoy hot, fresh food from the comfort of their own home.

Remember, every time you make a change, you need to let your customers know! Add it to your website, have employees mention it when guests order, and post it around your restaurant.  

Our favorite way to ensure diners are in the know 24/7 is to post updates on an in-restaurant monitor, along with your waitlist. Waitlist Me Pro lets you do this easily, and there are no limits to what you include! Whether you’re celebrating your 1,000^th 5-star rating, are offering a limited-time special, or you’re launching a loyalty program, anything goes. (Hint: funny cat videos work, too.)

Ever wondered how to change the information on your Google Knowledge Card? The Knowledge Card is the helpful information that can appear off to the right in a Google search.  You may not realize that you can customize the information and images in this area of the search results, and can even add a link to your Waitlist Me widget, so customers can easily add themselves to the waitlist or send reservation requests.

Here is an example of the Google Knowledge Card in a search result.

If you’ve never claimed your business on Google, take that first step here: https://www.google.com/business/

Once you’ve verified your business, adding your reservation link is simple. First, get your Waitlist Me reservation link handy. Login online and then go to Account > Settings > Add Yourself and copy the link for your widget page. It should look something like this:

Then, sign into your Google My Business account. From there:

1. Choose the location you want to edit.
2. Click into the URLs section.
3. Add your Waitlist Me link to your reservations page.
4. Click Apply.

That’s it! While you’re there, you can always scope out your pictures and make sure the best ones are showing up in your search results. The pics you upload should in JPG or PNG format. Choose a great glamour shot of your business for your Profile Picture, and then use a square picture for the Logo field. Add a few more pics of the inside, outside, and product to round out your profile!

Here is more on how to use the Waitlist Me web widget page to let customers to add themselves to the waitlist or schedule reservations.

You’ve been the curious customer discovering a new spot, so you know just how promising it feels to walk in a restaurant and see happy people eating mouth-watering food. You’ve also been the hungry diner who’s waited an hour before discovering that the hostess somehow missed your name on the list roughly 10 tables ago. Cue the toe-tapping, eyeball-rolling, and finger-pointing.

As a consumer, you want to see your favorite restaurants doing good, steady business. After all, you want your neighborhood picks to stick around! However, you don’t want to experience the downsides of busyness: interminable waits, lost reservations, and poor customer service.

That’s why we built Waitlist Me. Here at Waitlist Me, we’re creating customer service technology that helps you manage your guests more efficiently and effectively. Five-star review, here you come!

What is Waitlist Me?

Waitlist Me puts your customers right where they should be: at the front of your mind. It’s an app that’s designed to make it easy for your front-of-house staff to keep track of both your waitlist and your reservations. We keep it all in one at-a-glance place so that you’ll never lose another name again. Phew!

How does Waitlist Me work?

The days of grease pens and messy paper appointment books are over. Waitlist Me is the forward-thinking tech your service-oriented business needs. And you know what? It’s an absolute cinch to use. We designed Waitlist Me to be intuitive for everyone to use, no matter how comfortable you are with smart devices. You can set it up for your business during an afternoon lull and train your staff to use it in minutes.

After that, you’re good to go! With a few taps, Waitlist Me lets you add walk-ins to your waitlist. With just one look, you can see how long they’ve been waiting and when their table should be ready. And once they hit the front of the line, you can forget about hollering out a last name. Instead, one more touch on the Waitlist Me app will let you send them a text notification right to their phone. No matter where they are—the parking lot, a nearby store, or hanging out in your lobby—they’ll know exactly when it’s their turn to take a seat.

 It doesn’t get any easier than that.

And Waitlist Me isn’t just for restaurants, either

Sure, Waitlist Me is an obvious must-use for restaurants, but scores of other businesses are using our app every day to make their businesses run better—and keep their customers walking through the door.

Who’s using Waitlist Me?

• Big box retailers that rely on sales associates to sell big-ticket items, like televisions, computers, and smartphones
• Jewelry stores helping individuals pick out special gifts for anniversaries, birthdays, and holidays
• Recreation centers, like bowling alleys, ice rinks, and arcades
• Gyms and fitness centers that see high traffic volume on certain pieces of equipment
• Doctor’s offices and veterinary clinics with urgent care 
• Hair and nail salons that offer a variety of walk-in services
• Retail chains, specialty boutiques, and consignment shops to allow for more one-on-one time between employees and customers

Want to do more with Noshlist? Now you can. More features are now available with NoshList Premium, the expanded version of our restaurant waitlist management app for iPad.

NoshList Premium features the same capabilities as NoshList, including unlimited SMS text and automated phone call notifications to diners, while new services have been added to increase functionality and provide diners with the ability to interact directly with the restaurant via text. NoshList remains free, while NoshList Premium is priced at $49 per month per restaurant.

NoshList Premium features include:

• Unlimited Two-Way Texting
• Table Number Assignment
• Large Party Functionality
• NoshGuest Auto?ll
• In-App Statistics
• Designated Local Phone Number
• 30-Day Exportable Analytics
• Weekly Email Summaries

“With NoshList Premium, we get an expanded set of features that help us deliver an even better guest experience including unlimited two-way texting that our customers really like, as well as a designated local phone number,” said Garrett Schmidt of Buffalo Wild Wings. “We benefit greatly from analytics and in-app statistics, which allow us to measure our waitlist performance in real time relative to past shifts. NoshList has made managing our waitlist much more efficient and given us valuable insight into an aspect of operations we never had before.”

NoshList notifies diners via text messaging that their tables are ready and improves their dining experience by replacing paper lists, microphones and alert buzzers with text messages sent directly to their cell phone. Since the February launch of the free service, nearly 4.5 million diners have been seated with NoshList.