We have recently added some new sets of features to Perklist, the new service we have been developing to make loyalty and customer engagement simple and effective for small businesses.

Better Manage Your Online Reputation with Review Public Tracking

In today’s digital landscape, online reviews can make or break a business. Perklist empowers you to take control of your online reputation by streamlining review management from Google and Yelp.

With Perklist, you can:

Increase Personalized Engagement with Customer Profiles

In today’s competitive market, building strong customer relationships is vital. Perklist’s customer profiles empower you to do just that, offering a centralized area for tracking interactions and preferences.

From feedback and perks to visit history and private messages, these profiles provide a multi-dimensional view of customers. This information allows you to tailor your engagement strategies, anticipate their needs, and create personalized experiences that keep them coming back for more.

With easy onboarding and seamless integration into your existing workflow, Perklist makes it simple to unlock the power of data-driven insights. Embrace the future of customer engagement and help your business thrive.

One key benefit of using a system like Waitlist Me is the increased customer satisfaction that comes with providing more accurate wait time quotes.  It can be challenging for staff to estimate the wait times correctly, and it can be frustrating for customers when they are told wait times that don’t turn out to be correct.  There are several ways Waitlist Me helps you make smarter wait estimates, and we have recently added new features to the browser version of the service that can be accessed by logging into our website.

Experience has shown that being able to see the actual waits next to the wait estimates helps people improve their wait estimates over time, as it provides a key feedback loop for knowing how accurate estimates are and when they need to be adjusted based on changes in traffic patterns.  

In addition, Waitlist Me has a couple ways for suggesting wait times based on rolling averages and historical wait times.  The rolling average method recalculates estimates every time a party is marked as served and includes settings for how long of a time period to use and how to treat parties of different sizes.  The historical wait method provides suggestions based on daily patterns by using past data for each hour and day of the week.  

In addition to seeing real-time smart suggestions as customers are served, there are graphs that show this data over time and by party size.  These graphs have been available in the tablet versions of the Waitlist Me apps and are now available in the browser version.  Check out this article for more details on the smart wait estimates and graphs.

Got, say, 15 minutes to kill before your train pulls in? How about a couple hours while you wait for the new donut bakery’s latest flavor? Or maybe an easy 5 for the next available operator?

Whether you’re waiting to talk to a manager or to grab a table, these 27 factoids about the lists we love to hate will keep you occupied. Happy toe-tapping!

You’ll spend an average of 2 years of your life waiting in line. Sorry in advance. https://www.therichest.com/shocking/15-weird-and-depressing-facts-about-waiting-in-line/

You’ll feel less anxious if there’s a single line rather than multiple lines. It feels fairer that way, but you’re still going to worry about line-cutters. https://www.washingtonpost.com/news/wonk/wp/2015/11/27/what-you-hate-about-waiting-in-line-isnt-the-wait-at-all

Americans hate the DMV the most. Honorable mention: customer service hotlines.

But Americans love waiting for some things. Like event tickets, delicious food, and Splash Mountain.

And the more something costs, the longer people are willing to wait. See: iPhones, Hamilton tickets, and Splash Mountain.

The key to keeping waitlisted customers content: Distract them. Give them something to do, watch, or read while they wait.

In New York, you wait “on line.” Sorry, grammar nerds. http://mentalfloss.com/article/82257/12-impatient-facts-about-waiting-line

It takes a lifetime to get Green Bay Packers season tickets. Only 90 or so are released every year. With a waitlist of over 130,000 fans (many of whom were added by their parents when they were born), you’re talking about decades of playing wait-and-see. https://247sports.com/nfl/green-bay-packers/Bolt/Green-Bay-Packers-season-ticket-wait-list-at-133000-people–113926844/

Good news: approximate wait times make lines seem shorter! It gives you something concrete to look forward to.

Bummer: Statisticians have noticed an increase in “waiting culture.” Trendy neighborhoods and affluent cities are seeing an influx in no-reservations policies at hip new restaurants, which means waits are becoming the norm in some areas. https://www.nytimes.com/2015/02/22/upshot/the-upside-of-waiting-in-line.html

You’ll always see waitlists hit the nightly news on Black Friday. Throw a gaming system in the mix, and all bets are off.

The Netflix queue was created by chief product officer Neil Hunt. He’s British. In August 2013, Netflix ditched it’s infamous “instant queue” in favor of the “my list” feature. https://newrepublic.com/article/116996/netflix-queue-and-history-british-word-america

The Netflix thing makes sense when you know that the word “queue” is super British. It’s so British, it’s included in citizenship tests.

Well, the actual word “queue” is French. It was defined to mean “a line” in 1837 by Thomas Carlyle, who likened the line-up of people he saw outside shops in France to a man’s ponytail, which the French called “a queue.”

The most iconic British queue is at the bus stop. Forget about snapping selfies in front of a phone booth. Pull up a piece of pavement, instead. http://www.bbc.com/news/magazine-23087024

The politest queue of them all is for Wimbledon’s final matches. Tennis whites suggested but not required. http://www.bbc.com/news/magazine-23087024

You’re least likely to see a queue at the local pub. And, alas, it’s probably where it would most come in handy, too. Anyone for a pint?

The quintessential queue joke: “What is this queue for?” “I don’t know, but I’ll find out when I get to the front!” Seriously, people say this.

There’s also a legend about the people who study the psychology of waiting. It goes something like, “a lawyer, a secretary, and an ad exec are waiting for an elevator…”

Canadians use the term “lineup.” Turns out they kick butt at merging in traffic.

And Canucks are better than Brits at some queues—er, lineups. When waiters need to organize their own lineups, like at building entrances or street-front ATMs, Canadians are the champs.

If you want an even more polite lineup than those found in Canada, head to Japan. http://nationalpost.com/news/canada/everyone-line-up-canadas-tradition-of-orderly-queuing-foreign-and-strange-to-many-newcomers

Also: Canadians hate line-cutters. Tourists beware!

If you cut in line, you stand a 10-percent chance of getting shoved. Don’t say we didn’t warn you. http://www.bbc.com/future/story/20170320-we-hate-to-admit-it-but-brits-arent-the-best-at-queuing

Australians wait the longest for new iPhones—and they get them first. That’s because the sun rises in the east, of course. In 2015, Lindsay Handmer camped for 2 days to get the iPhone 6, and he did it to bring awareness to the homeless who sleep on the streets nightly. YouTube star Mazen Kourouche camped for 10 days…and then the launch event was delayed. Whoops! https://www.pymnts.com/apple/2017/iphone-release-iphone-sales-news/

You have to wait in line on Mount Everest! So much for that “alone at the top of the world” feeling. Also: Sometimes people die in line. Yikes.

The longest line in the world is the Haaj. This religious pilgrimage to Mecca takes place every year in Saudi Arabia.

The rows of tread mills, stationary bikes, and weight machines make it look like your fitness studio is all about the equipment. While the equipment is a must-have, maintaining your membership is do-or-die.

Waitlist Me is a waitlist management app that helps you provide VIP customer service and troubleshoot the best problem a business like yours can have: an active membership that’s keeping your gym packed 24/7.

Here’s how our app can help make your gym a neighborhood stand-out…

Give all members equal-access to popular equipment

Nobody goes to the gym to stand around for 30 minutes waiting for an elliptical. With Waitlist Me, they don’t have to. Front desk attendants can add them to the waitlist for certain equipment, or they can add themselves. The app will hold their place in line, and you can display whose turn it is on a screen using our public waitlist feature.

Bonus: Waitlist Me has a kiosk mode where you can turn an iPad into a self-check in station that guests can use to easily add themselves to the line for the next available machine.

Let members reserve tanning beds on their own time

Unlimited tanning is a huge perk for many fitness club members. Walking in to find them all in use, though, can be a week-ruiner. The simplest way to ensure that never happens to any of your guests again is to enlist Waitlist Me’s reservation feature. Members can make appointments online or when they walk in the door of your club, go about their routine, and get their golden glow right on schedule.

Bonus: The app’s easy-to-use interface makes it a cinch for your staff to see which units are in use or becoming available, letting you schedule regular cleanings and maintenance efficiently.

Allow guests to build spa services into their workout routine

Whether you offer basic member favorites like steam showers and saunas, or a full complement of spa offerings, Waitlist Me can elevate the way your membership takes advantage of these services and ensure that nobody leaves your facility disappointed. Members can reserve services before they get their sweat on, making the transition from workout to refresh seamless.

Bonus: Waitlist Me recognizes return customers when they check in and allows you to create notes on individual clients. If you know that a certain member always hits the sauna after a boot camp, you can add them to the waitlist automatically when they sign up for class.

Make the most of your personal trainers

Not every member wants a private session with a personal trainer or thinks to schedule one in advance. But if they have questions during a workout or want a quick refresher on a piece of equipment, Waitlist Me makes it easy for them to get on a wait list for a little pro help without missing a beat. Keeping your membership happy and injury-free? That’s a win-win.

Bonus: Waitlist Me syncs across multiple devices. That means that each member of your staff can check the waitlist on their own smartphone, tablet, or computer, and see where and when they’re needed.

Want to improve your queue? Whether you’re looking to shorten lines or lose fewer customers, you need the science behind waiting to be on your side.

Luckily, there’s an expert for that.

His name is Richard Larson, although he also goes by “Dr. Queue.” Larson is recognized world-wide for his research on queuing theory—and before you ask, yes, that’s a real thing. He’s one of the handful of scientists who look forward to the hour-long lines as amusement parks rather than the rides themselves.

Dr. Queue wiles away wait times by puzzling over what makes waiters content to queue. Larson explores what kinds of waiting environments keep customers happiest, what systems best manage traffic flow, and what causes queuers to bail rather than wait out a long line.

We designed Waitlist Me with queue theory in mind. Take a look at how you can use our app alongside the psychology of waiting to make your customers happier.

Distractions make waits appear shorter

You know the old saying, “a watched pot never boils”? It’s not quite true. The pot always boils; it just seems like it takes longer when you’re staring at it. The same can be said for any sort of wait. It’s why doctor’s offices invest in magazines and restaurants let you hang out at the bar.

Whether you manage an eatery, a store, an office, or a gym, Waitlist Me lets you notify customers when they reach the front of the line. Our text notification feature sets your queuers free, allowing them to find their own distractions until you’re ready for them.

Anticipation improves customer satisfaction

Is the food at a four-star restaurant better than the food at a neighborhood pub? Maybe. But built in to that four-star restaurant’s rating is the anticipation. Whether they’ve been awaiting their reservation or reading review after review, customers are already primed to enjoy their dining experience.

With our public waitlist feature, Waitlist Me lets you keep your diners salivating even if the bread basket is 20 minutes out of reach. You can sync the public waitlist to a TV in your waiting area and include enticing photos and videos along with daily specials.

Managing wait-time expectations leads to happier guests

Calling the cable company has gotten less painful over the last few years, yet we dread doing it. Why? Because we still remember the interminable minutes of hold music with no end in sight. The waits might still be long, but they’re much less tedious now because the companies let you know how many people are in line ahead of you.

Guests want to see a finish line no matter where or when they’re waiting. Waitlist Me’s wait time estimates and comparisons of actual and quote times help hosts and receptionists quote accurate wait times based on real-world data. And, after customers are added to the waitlist, they can check their place in line right from their smartphone.

Social fairness limits anxiety and stress among queuers

The first to arrive in line should be the first served—that’s social fairness. While it’s nice in principle, it doesn’t always make sense for businesses. Sometimes, a two-top that just walked in the door of a restaurant can be seated before a party of four that’s been waiting for 30 minutes.

Waitlist Me offer the appearance of social fairness that guests are looking for. Because our features free your customers from your waiting area, no one’s the wiser about which guest has been queuing the longest.