Tuesday, September 19th, 2017 .

You run a sale to get people in the door. That’s what the circulars are for, the TV spots, the radio ads, the email blasts, the social media posts—it’s all to get eyes on your business and cars in your parking lot.

But what happens when all that promo works better than you’ve dreamed, and you’re overrun with customers eager to snap up whatever it is you’re selling? You lose them…unless you have a plan in place to handle the high customer volume.

Don’t wait ‘til it’s too late. Plan now to turn your biggest sales into massive success stories. Here’s exactly how to use a waitlist app like Waitlist Me to capitalize on sale day foot traffic.

 

Tip #1: Greet every guest as they pass through your doors

Station a greeter near the entrance and task that person with setting the tone for each customer’s visit: Be warm, inviting, and helpful. Let them know what specials you’re running. And, if your greeter can’t help them right away, they can add them to a waitlist so that the next associate can help them pick out the perfect item for their wants and needs.

The big plus: Waitlist Me makes adding customers to your list a cinch. Your greeter is one tap away from adding a new name and number and sending that customer into the store to browse—no muss, no fuss, no toe-tapping frustration. When it’s that customer’s turn for attention, they’ll get a text to let them know. Simple!

 

Tip #2: Make customer service your No.-1 priority

Just because a customer understands why staffers are booking it around the sales floor on Columbus Day or Black Friday doesn’t mean that a customer will accept anything less than top-notch service. Encourage your team to spend time with shoppers, to answer their questions fully, and to remain focused on the customer in front of them, despite the busier-than-usual atmosphere. To ensure that they’re able to do that, use Waitlist Me to delegate different areas of responsibility to each of your associates. Assign individuals to different departments, divvy up cash wrap and changing room responsibilities, and task someone with restocking shelves or manning the stockroom.

The big plus: Creating assignments means that your sales associates can focus exclusively on individual customers rather than keeping their eyes peeled for empty shelves, messy displays, and new shoppers walking through the door. And because Waitlist Me lets customers see where they are in line right from their smartphones, there are none of those “is it my turn yet?” interruptions to deal with, either. No more splitting attention means better service, which improves your bottom line every time.

 

Tip #3: Make more sales from your sale

One great sales day is fantastic. One great sales day that converts foot traffic into loyal customers? Even better. A single top-notch shopping experience can turn browsers into buyers and buyers into VIPs—and that starts with service. Waitlist Me lets you build trust through customer service by quoting accurate wait times and ensuring that your shoppers remain visible to your sales floor staff. And trust leads to sales.  You can’t always eliminate waits, but you can show you care about your customers’ time and make the waiting more bearable.

The big plus: Waitlist Me helps you track the actual time each customer has been waiting next to the estimate you told them, which improves your quote accuracy.  That means that when you tell a customer that an associate will meet them in the home entertainment department in 10 minutes, it’ll really be a 10-minute wait. Setting the right wait expectations reduces walkaways, and delivering on those wait estimates boosts customer satisfaction.

Plus, when customers don’t have to worry about losing their place in line or how long the wait will be, they can relax and continue browsing through yours store, making it more likely they’ll find more things to buy. That’s a win for everyone!

Thursday, October 18th, 2018 .

Don’t let Amazon’s billion-dollar bank account make you close up shop. Sure, ecommerce is gaining traction, but that doesn’t mean retail is dead. Far from it!

It’s time for a retail revolution. It’s time for boutiques, mom-and-pop shops, and big-box stores alike to delve deep into the one frontier ecommerce institutions can’t touch: one-one-one customer service. Make it your No.-1 selling point, and you’ll turn walk-ins into loyal customers, and loyal customers into raving fans.

Keep reading for our best tips on how to improve your retail store’s customer service today with a little help from Waitlist Me, a waitlist and appointment app.

Ax the long check-out line (and turn returns into exchanges)

As the holiday season comes into view, we can look forward to swelling lines and swelling tempers. Instead of forcing customers into wait in endless serpentines or a series of parallel lines, try using a waitlist. When customers leave fitting rooms or start heading toward the register, add them to the list. While they wait, let them wander…and maybe add another item or two to their basket.

Set customers free from dressing room lines

What’s worse than a long line? Easy: waiting in one with hangers digging into your forearm. For those shoppers who know they’re going to try on a closet’s worth of clothes, Waitlist Me’s kiosk mode makes it a cinch for them to hop on line for a dressing room as they rifle through your clothing racks. A fitting room attendant can call them over (or text them!) when they make it to the front of the line.

Offer appointments for special shopping trips

Whether they’re hunting for 52-inch HDTVs or formal dresses, there are all sorts of different occasions where shoppers walk into stores looking for assistance. Using a simple appointment system, like the one built in to Waitlist Me, allows these customers to arrive knowing that they’re going to get VIP treatment from a sales associate who can help them find whatever it is they want to open their wallets for.

Transform complaints into kudos

When there’s only one manager on the floor to handle everything from returns to complaints about that one employee who’s having a bad day, everyone feels frustrated. A waitlist is a simple solution to keep guests happy and staffers on their A-game, and thanks to Waitlist Me’s multi-device sync feature, every employee has access to it. It makes for a smooth customer service experience (and far fewer ruffled feathers).

Create a complementary personal shopper service

Personal shopping isn’t just for jet-setters! Any retailer, from luxe boutiques to thrift stores, can bring superior service to every single customer who wants it, simply by giving them the option. Waitlist Me offers a same-day reservations feature. Shoppers can book a time that works for them and leave a note with what they’re looking for, and you can staff up (and set aside a dressing room) accordingly.

Monday, June 4th, 2018 .

Aromatherapy facials, deep tissue massages, seaweed body wraps—all things R&R are on our radar this summer.

While your guests sip champagne and slip into jacuzzi tubs, we’re setting aside our cucumber slices. Why? Because dare-to-bare beach season is here! We’re revving up our waitlist and management app to help you handle the hustle and bustle of weekend trips, girls’ getaways, and long afternoons of head-to-toe pampering.

Here’s how Waitlist Me can help spas and salons crank up their customer service.

Balance walk-ins and reservations

There’s no need to fuss over the different types of clients you serve! Waitlist Me lets you handle them all with ease—and see where you can squeeze in a walk-in among a slew of reservations.

Keep tabs on multiple locations

Waitlist Me ensures that owners and managers of multiple locations don’t have to twiddle their thumbs wondering how business is going or tie up the phone lines. Our Multi-Location Management lets them check in 24/7/365 from wherever they are.

Let guests check themselves in

A line at your check-in desk can turn customers off. With Waitlist Me, though, you can quickly set up a Self Check-In Kiosk where guests can DIY instead of stand in line (and get to the R&R part of the visit way faster).

Offer accurate wait times

No more hazy estimates about how long it’ll take to finish up those French tips. Tracking actual waits next to estimates helps your staff learn to quote waits more accurately and know when things are running behind.

Ensure that every front desk attendant is in the loop

Forget about sharing a single reservation book with three hosts! Multi-Device Sync lets you put Waitlist Me on as many devices as you want, letting you ramp up staffing (and dial it down) whenever you need to.

Check availability at-a-glance

Waitlist Me is designed to be intuitive to use. That means your front-of-house staff can spend more time on customer service and less time scrolling through a zillion complicated screens.

Enable guests to wander while they wait

When a customer reaches the front of the line (or their masseuse becomes available), Waitlist Me lets you text them for free to let them know. And if they’re a few minutes away? No sweat. They can text back (and never have to worry about losing their spot).

Allow customers to make appointments on the fly

A spontaneous pedi? Why not! Our Add Yourself Web Widget is a second-tier feature that lets guests add themselves to your waitlist from wherever they are, no phone call necessary.

Offer a public waitlist

With Waitlist Me, there’s no need for toe-tapping impatience. Pop the public waitlist feature on a monitor or TV screen in your lobby, and guests can see for themselves where they are in line.

Track your ROI on-demand

Our app’s Pro-level analytics run in the background 24/7, making it easy to spot trends in the popularity of your services or employees.

Wednesday, July 5th, 2017 .

The rows of tread mills, stationary bikes, and weight machines make it look like your fitness studio is all about the equipment. While the equipment is a must-have, maintaining your membership is do-or-die.

Waitlist Me is a waitlist management app that helps you provide VIP customer service and troubleshoot the best problem a business like yours can have: an active membership that’s keeping your gym packed 24/7.

Here’s how our app can help make your gym a neighborhood stand-out…

 

Give all members equal-access to popular equipment

Nobody goes to the gym to stand around for 30 minutes waiting for an elliptical. With Waitlist Me, they don’t have to. Front desk attendants can add them to the waitlist for certain equipment, or they can add themselves. The app will hold their place in line, and you can display whose turn it is on a screen using our public waitlist feature.

Bonus: Waitlist Me has a kiosk mode where you can turn an iPad into a self-check in station that guests can use to easily add themselves to the line for the next available machine.

 

Let members reserve tanning beds on their own time

Unlimited tanning is a huge perk for many fitness club members. Walking in to find them all in use, though, can be a week-ruiner. The simplest way to ensure that never happens to any of your guests again is to enlist Waitlist Me’s reservation feature. Members can make appointments online or when they walk in the door of your club, go about their routine, and get their golden glow right on schedule.

Bonus: The app’s easy-to-use interface makes it a cinch for your staff to see which units are in use or becoming available, letting you schedule regular cleanings and maintenance efficiently.

 

Allow guests to build spa services into their workout routine

Whether you offer basic member favorites like steam showers and saunas, or a full complement of spa offerings, Waitlist Me can elevate the way your membership takes advantage of these services and ensure that nobody leaves your facility disappointed. Members can reserve services before they get their sweat on, making the transition from workout to refresh seamless.

Bonus: Waitlist Me recognizes return customers when they check in and allows you to create notes on individual clients. If you know that a certain member always hits the sauna after a boot camp, you can add them to the waitlist automatically when they sign up for class.

 

Make the most of your personal trainers

Not every member wants a private session with a personal trainer or thinks to schedule one in advance. But if they have questions during a workout or want a quick refresher on a piece of equipment, Waitlist Me makes it easy for them to get on a wait list for a little pro help without missing a beat. Keeping your membership happy and injury-free? That’s a win-win.

Bonus: Waitlist Me syncs across multiple devices. That means that each member of your staff can check the waitlist on their own smartphone, tablet, or computer, and see where and when they’re needed.

Wednesday, June 14th, 2017 .

Building on our launch of table section management features a few months ago, we have added some new features to make it even easier to know where to seat the next customer.  Labeled mode displays valuable activity metrics, section notes help you track servers covering each section, and additional waitlist integration makes it faster to do more from the table management screen.  Here is a video that highlights some of these new features and shows more on how to set up your section and layout management strategies:

 

Labeled mode

In “Labeled” mode, you’ll also see additional details about each section.  The “Open” metric shows the number of available tables as well as the total available seats at those tables.  The “Filled” metric shows the percentage of seats occupied in a section along with the counts of the occupied and total seats.  These key stats help make smarter decisions faster.  For instance, when a group comes in that’s too big for one table, you can instantly see which sections have enough empty tables, with enough empty seats, to accommodate them.  And you can also see how many of the seats in each section are filled, and ensure that each server gets their fair share of the work, not just their fair share of the tables.  These metrics are also visible in the “Size” and “Status” sorts for seeing breakdowns of availability by table size or overall status.

 

Section Notes

You can add comments to each section—for instance, to identify who’s working where, or to leave a reminder about a special event.  Just tap “Add Notes,” fill in your remarks, and then tap “Save.”  Instead of having to set up complicated server scheduling or other section tracking processes, the notes feature lets you make updates faster and more naturally.  It’s as easy as the common practice of writing server names on a laminated floor plan, but with all the advantages that our app has to offer for seeing real-time data, easily knowing where to seat the next customer, syncing information across devices, and more.

 

More Waitlist Integration

If you like working within the table management view of the app, it is nice to be able to assign customers from the waitlist, notify them their table is ready, and seat them at the table without having to switch back to the waitlist view.  Now you can.

From the action bar, when you tap on add, you can choose someone who’s already on your waiting list, and serve them at that table, right now.  If the table is already occupied, this removes the old party from the waitlist, and seats the new one, with one tap.

Or, if you’re not ready to seat them yet, you can just “assign” them to use that table next.  If the new customer has stepped away, you can even make the assignment and also send them an SMS text message, asking them to come back.  When they’re ready to take their seats, just tap on the table, and then tap “Next.”

You can also add a new customer by tapping a table.  Just fill in their name, phone number, and other details.  The table has already been selected, so you can go ahead and seat the customer right now, or add them to your waitlist, or even make a reservation, all in one place.

 

Quick Seating

When you aren’t crowded you probably seat customers at tables without taking their name.  You can still track that the table is occupied and for how long by using the status button in the action bar.  This makes it easy to keep track of your availability without having to create a customer for each table.  You may want to start tracking your table availability at a certain time, like before it gets busy, and you can mark all your tables that are currently occupied all at once.  Just press and hold on one table to use the multi-select feature, then tap on all the tables that are occupied, and then tap the status button to make them occupied.